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GM wants gay community to drive Equinox fuel cell vehicle
When automakers reach out to the lesbian, gay, bisexual and transgender (LBGT) community, there's always a risk involved. Just ask Ford, which had to deal with the American Family Association's boycott just for advertising in gay-centric publications. General Motors apparently doesn't care what associations like the AFA think and is reaching out to the LBGT community for its Project Driveway program that places a hydrogen fuel cell-powered Chevy Equinox in the garages of ordinary people for three month-long test drives. Travis Parman, who ... Read more →
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GM wants gay community to drive Equinox fuel cell vehicle 1 year ago on Autoblog
When automakers reach out to the lesbian, gay, bisexual and transgender (LBGT) community, there's always a risk involved. Just ask Ford, which had to deal with the American Family Association's boycott just for advertising in gay-centric publications. General Motors apparently doesn't care what ...
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