hybrid only honda


Honda readies new hybrid attack, calling the Civic Hybrid a mistake

Honda CEO Takeo Fukui has said Honda will now take the hybrid war seriously, with a claim that, "The real competition has just begun." Honda is planning to come out with a hybrid-only model in early 2009 that will provide genuine competition for the Toyota Prius. It seems everyone has been forced to play off the Prius' cues, such as when Fukui says that, "Until now, it has been an image-based competition, not a business-based competition." Which explains the Civic Hybrid being a misstep, because according to CNW research, 50-percent of folks ... Read more →

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Autoblog Podcast #156: Paukert comes back for more! 

Chris, Dan, and Editor Paukert chat and give each other grief. Merriment ensues.

 
 

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