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Zero South Has Been Planning This Trip For At Least Seven Years

The Zero South expedition will use a modified 1998 Hummer H1 series hybrid on tracks to drive to the South Pole.

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It took more than the high cost of gas to kill off the Hummer brand, but the military/civilian vehicle's near-endless need for fuel didn't help sales when gas prices started to climb. Turns out, there is still a thirst for the gas-devouring vehicle in the US. The evidence is anecdotal at best, but since we know prices at the pump can change car shopping behavior in America, the idea that more people want a Hummer now than they have these past few years doesn't surprise us at all.

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After a 12-year hiatus from the civilian vehicle market, AM General is reportedly set to offer a kit-car of the C-Series Humvee. The kit will conform to U.S. government regulations and has been made possible by a deal with General Motors.

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Zero South Biodiesel Electric Hummer – Click above for high-res image gallery

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Zero South Biodiesel Electric Hummer - Click above for high-res image gallery

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Although it has been evident for some time that General Motors' sale of its Hummer brand to Sichuan Tengzhong Heavy Industrial Machines Co., Ltd., we didn't expect for word to come down today that the negotiations are dead and the brand will be wound down. Unfortunately, judging by a press release just issued by GM, that's exactly what will be happening. According to John Smith, GM's vice president of corporate planning and alliances,

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There probably isn't any one passenger vehicle on earth that earns more ire from environmentalists than the Hummer H2. While the reality of the matter is that most Hummers aren't really much worse when it comes to fuel mileage and overall emissions than any other giant SUV (most civilian Hummers are, in fact, based largely on truck platforms from General Motors) the brand has seemingly been made into the poster child of American excess.

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There probably isn't any one passenger vehicle on earth that earns more ire from environmentalists than the Hummer H2. While the reality of the matter is that most Hummers aren't really much worse when it comes to fuel mileage and overall emissions than any other giant SUV (most civilian Hummers are, in fact, based largely on truck platforms from General Motors) the brand has seemingly been made into the poster child of American excess.

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Custom Hummer H1 on eBay Motors – Click above for image gallery

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Click above for high-res gallery of our time embedded with Team HUMMER

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Click above for a high-res image gallery of the homemade HUMMER H1

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Although none of the Hummer models are really all that worse than any other body-on-frame SUV powered by a large engine, the ex-military marque is considered by many to be the anti-green brand. If that's how you feel, you'll likely be glad to hear that Hummer models are languishing on dealer lots all over the country. Hummer spokeswoman Joanne Krell suggests that the downturn in sales is directly related to the upturn in fuel prices. That makes sense, now doesn't it? Maybe not... Acura is the on

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HUMMER's image has always been one of excessive excess. While much of that portrayal is due to GM's own marketing, the people who purchase the imposing 'utes – be they high-profile celebs or well-to-do suburbanites – have done more to define the brand than GM's marketing boffins ever could. But the General wants to change all that.

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click image above to see more pics of Tupac's H1

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AM General says because of Hummer-sized dropoff in sales, it will cut 160 jobs at its Indiana plant by year end. Company officials say expensive gas and relatively large sticker prices are two obstacles even the lane-hogging Hummer H2 just can't overcome. H2 sales have also been cannibalized by the somewhat smaller and more fuel-efficient H3.

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Among the many showstoppers General Motors has planned for the North American International Auto Show in January, its military-inspired off-road brand HUMMER will be unveiling an H4 concept. The oft rumored H4 will be smaller than the successful H3 SUV that's currently driving HUMMER sales and will be slated to compete with the Jeep Wrangler. While the H3 is built on the same platform as the Chevy Colorado and GMC Canyon mid-size pickups, we don't yet know what will underpin the H3. AutoWeek sou

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What do the 1980 Chevy Monza and the 1973 VW Microbus have in common? They are among Car Talk hosts Tom and Ray Magliozzi's Top 10 Scariest Cars list. Of the Monza they say, " Whenever one of these beauties reared its ugly grille in front of the garage, every mechanic with more than six weeks' experience would go running for the men's room and lock the door." Another car on the list, the 1987 Ford Festiva, gets this derision from the brothers: "We once got in trouble for saying this car came rig

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GM has recognized that dealers are suffering from a severe glut of H2s on their lots and has determined that the best way to avoid adding to the over-supply problem is to cease production at its Mishawaka, Indiana plant.

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Fathers jealous of the HUMMER Happy Meal toy will no longer have to resort to ordering lunch in a colorful cardboard box to share in the fun. HUMMER announced today that a new HUMMER toy will join the current lineup of eight that the brand has been stuffing in Happy Meal boxes since the beginning of the month, but this one will only be available at HUMMER dealerships.

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