hotwheels

Shortly after the LA Auto Show debut of the 2010 Ford Mustang, the automaker announced that Mattel would be releasing its own replica of the new model as part of its Hot Wheels lineup. Somehow in all the running around ...

The Ford Mustang has always been about affordable performance and that philosphy goes all the way down to prices under $1. Following the official unveiling of the 2010 Mustang last week in Los Angeles comes the introduction of the least expensive variant of all, the Hot Wheels car. Shots of a loose ...

So, this would appear to be a big weekend for die-cast reveals of cars that are debuting at the LA Auto Show later this month. Yesterday, it was Tomica's 2010 Nissan Cube on eBay. Today we get the new 2010 Ford Mustang GT in the form of ...

Mattel created the Hot Wheels brand back in 1968, and the lives of several Autoblog writers (and readers as well) were changed forever. We're now halfway through the toy line's 40th birthday year, and, coincidentally, halfway through its Hot Wheels 40th Anniversary Road Trip.Fans can see life-size ...

Click above for high-res gallery of the new Ferrari CaliforniaA few months ago we advised taking our post about Mattel leaking major Ferrari news with a big grain of salt. But as that famous toy maker has been known to do in the past (remember the 1969 Corvette?), Mattel was indeed working on a ...

Click above to view the video after the jump.If the ad campaign is any indication, those of us born in the late 1970s are the demographic Pontiac's aiming at with the G8. First, there was the Spy Hunter themed TV spot, and now this one, which pays homage to the seminal car-guy experience of zooming ...

Click above for high-res gallery of the Hot Wheels Honda RacerLast November at the 2007 SEMA Show in Las Vegas, Hot Wheels unveiled a troop of concepts to celebrate its 40th anniversary. These new Hot Wheels cars were not designed by everyone's favorite 1:64 scale model toy maker, but rather were ...

Earlier this week we brought you amazing photos of a Hot Wheel car Mattel valued at $140,000. "WTF?!," is what we heard from a lot of readers who wondered how a $1 toy could possibly be worth more than their entire collections of late-80s Buicks and/or Mustang IIs. We asked similar questions, too, ...

click above for more high-res picsA few years ago, Bruce Pascal paid more than $70,000 for a single Hot Wheels car. The car was an extremely rare rear-loading Beach Bomb with an even more rare pink coat of paint. But it didn't have even a single diamond or ruby, which makes us wonder what Mr. ...

Thinking back to our formative years, there were three defining moments that began our automotive obsession. Our first exotic car poster (Countach FTW!), our first subscription to a buff book (in our own name) and countless hours spent on the carpet with our Hot Wheels collection doing imaginary ...