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horbury

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    Report: Volvo designer Horbury headed to China with Geely
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    When you think of designer Peter Horbury, Volvo follows logically. Soon, we'll all have to expand our thinking to leap from mention of Mr. Horbury to Chinese automaker (and Volvo owner) Geely. The well-regarded designer has been linked with Volvo for decades, and now he's reportedly adding styling ...

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    Peter Horbury returns to head Volvo design; Moray Callum in as Ford's design chief
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    Peter Horbury is returning to finish what he started. The charismatic British designer is shifting from leading Ford's American design efforts back to Volvo, the Swedish automaker at which he helped bring emotional surface language to the fore in the Nineties. Horbury leaves the Blue Oval having ...

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    Ford moving to three-year redesigns to keep things fresh
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    Back when it was virtually guaranteed 20% US market share, Ford would redesign its vehicles every five or more years. The Ford Ranger, Focus, and Crown Victoria changed even slower, with mostly only new lights and grilles. When competitive pressures started to put the Blue Oval into an anaconda ...

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    Lincoln going global?
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    Bringing his experience heading Lexus with him when he defected to Ford, Jim Farley's got his eye on some premium-Toyota style brand growth. Ford's past party line has been that the Lincoln nameplate is strictly for North American consumption, but Farley's been conferring with other Forders like ...

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