Autoblog http://www.autoblog.com Autoblog http://www.blogsmithmedia.com/www.autoblog.com/media/feedlogo.gif Autoblog http://www.autoblog.com en-us Copyright 2013 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/<![CDATA[Videos: Honda AU asks 'How much _______ can you pack' in a Jazz/Fit?']]>http://www.autoblog.com/2010/08/02/videos-honda-au-asks-how-much-_______-can-you-pack-in-a-jazz/http://www.autoblog.com/2010/08/02/videos-honda-au-asks-how-much-_______-can-you-pack-in-a-jazz/http://www.autoblog.com/2010/08/02/videos-honda-au-asks-how-much-_______-can-you-pack-in-a-jazz/#commentsFiled under: , , , ,

How much hipster can you pack into a Honda Jazz/Fit? Click above to watch the videos

It's no secret that the Honda Fit is one of our favorite small cars. It blends nimble handling, good fuel efficiency and an amazing interior package. Few cars with such a small footprint can accommodate four adult passengers and their stuff in such comfort. Now the folks at Honda Australia have launched a new promotional campaign and contest they've dubbed Jazz-packing (remember, the Fit is marketed as the Jazz in numerous other global markets).

Just as college students back in the 1960s and 1970s used to stuff phone booths (you do remember what those are, right?) and Volkswagen Beetles, a particularly nerdy looking "scientist" named Rodney oversees the packing of a Honda Jazz with everything from hipsters to ninjas, rappers, and even strongmen and women - you can see all of the clever videos after the jump.

If you've got an idea of what to pack in a Jazz and you live in Australia, just upload a photo to the site where visitors can vote and the entries that get the most votes will get produced into a video like the ones you see after the jump. Whoever suggests the most popular entry will win the car used in the making of the ad.

[Source: Honda Australia]

Continue reading Videos: Honda AU asks 'How much _______ can you pack' in a Jazz/Fit?'

Videos: Honda AU asks 'How much _______ can you pack' in a Jazz/Fit?' originally appeared on Autoblog on Mon, 02 Aug 2010 12:30:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>fitfit commercialFitCommercialhipsterhipstershondahonda adHonda AUhonda australiahonda commercialhonda fithonda jazzhonda jazz packing contesthonda videoHondaAdHondaAuHondaAustraliaHondaCommercialHondaFitHondaJazzHondaJazzPackingContestHondaVideojazzjazz commercialjazz packingjazz stuffingJazzCommercialJazzPackingJazzStuffingmuscle womenmusclemenMuscleWomenninjaninjasrapperrappersvideoMon, 02 Aug 2010 12:30:00 EST http://www.autoblog.com/feed/19577178/article-comments.xml http://www.autoblog.com/feed/2010/08/02/videos-honda-au-asks-how-much-_______-can-you-pack-in-a-jazz/19577178/article-detail.xml 19577178 http://www.blogcdn.com/www.autoblog.com/media/2010/08/jazzpacking_thumbnail.png http://www.blogcdn.com/www.autoblog.com/media/2010/08/jazzpacking.png <![CDATA[Video: Honda CR-Z ad gets crazy with the fog machine]]>http://www.autoblog.com/2010/04/16/video-honda-cr-z-vid-gets-crazy-with-the-fog-machine/http://www.autoblog.com/2010/04/16/video-honda-cr-z-vid-gets-crazy-with-the-fog-machine/http://www.autoblog.com/2010/04/16/video-honda-cr-z-vid-gets-crazy-with-the-fog-machine/#commentsFiled under: , , , , ,

Click above to watch the video after the jump

There has been plenty of debate about the Honda CR-Z around the Autoblog water cooler. Does Honda's sport-inspired mild hybrid have the style, power (122 horsepower), sales appeal and fuel economy numbers (36 miles per gallon city, 38 highway) to make it a legitimate successor to the CRX? We'll have to drive the CR-Z to get the answer to most of our questions, and we'll have to wait for a few months after launch to see whether car buyers will welcome the mild little hybrid with open arms (and wallets).

One thing we do know for sure, though, is that the post-jump European Honda CR-Z promo has too much fog, too many lasers and way too many 1990s-style effects to be cool. That said, it beats the heck out of those bizarre-looking animated jazz videos used to market the Accord Crosstour. Hit the jump to watch the video for yourself and to check out the official press release.


Gallery: Detroit 2010: 2011 Honda CR-Z


[Source: Gaucho Productions via YouTube]

Continue reading Video: Honda CR-Z ad gets crazy with the fog machine

Video: Honda CR-Z ad gets crazy with the fog machine originally appeared on Autoblog on Fri, 16 Apr 2010 13:30:00 EST. Please see our terms for use of feeds.

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Honda's Commercial of the Decade: "Grrr" - Click above to watch video

The mad men at Adweek recently voted for the Commercial of the Decade (Super Bowl commercials not included) and Honda took top honors over memorable ads from the last ten years by companies like Nike, Budweiser and Sony. That's not a big surprise considering Honda often puts a huge amount of effort into its on-air spots. However, the Japanese automaker didn't win for the commercial you might have expected: "Cog." Though Honda's famous commercial that breaks down a European Accord Tourer into a Rube Goldberg-esque machine was also a finalist, it was beaten by another Honda commercial called "Grrr" that's narrated by Garrison Keillor of all people. You've probably never seen it, but you can after the jump.

Volkswagen also made the list of finalists, but the particular ad chosen out of all the comical VW ads we've seen was unexpected as well. Most surprising carmaker with a commercial in the finals: Saturn. Who knew...

Just for fun we've put all 27 commercials after the break with the auto-related ones at the top, so you can enjoy the swear jar, the creepy-funky Philips clowns, a "rabbit panther thingy with turbines on ice," and the most sad-but-hilarious IKEA commercial we've ever seen. As a bonus we included the Gears of War commercial since we think it deserves a mention, and because it's almost the weekend and it doesn't always have to be about cars, does it? Follow the jump for the ad-fest.

[Source: Adweek]

Continue reading Honda wins Commercial of the Decade, but not for the ad you think [w/VIDEO]

Honda wins Commercial of the Decade, but not for the ad you think [w/VIDEO] originally appeared on Autoblog on Fri, 18 Dec 2009 19:58:00 EST. Please see our terms for use of feeds.

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Click above to watch the video after the jump

We're not so sure about the Honda Accord Crosstour. It's definitely a Honda, so at least from a marketer's perspective, that''s a big plus, but the big crossover/hatchback//wagon/thing isn't exactly what we'd call pretty, and worse, it isn't even as functional as its competitors. We're not alone in our criticism of Honda's latest, as the Japanese automaker has heard more than its fair share of Crosstour complaints on the Internets. Like it or loathe it, though, the Crosstour is upon us, and Honda dealers need to sell it. We were curious as to how Honda might try to ply such an odd duck, and we have at least a preliminary answer waiting for you after the jump.

The commercial starts off with about 15 seconds of oddly animated polygon characters playing some smooth, Cosby Show-style jazz. Between 15 and 20 seconds we see the band's instruments fitting in the Crosstour's hatch (though oddly, they don't play up the car's chief storage trick, its hidden storage box). At the 20 second mark, we finally see the Crosstour in the flesh, and the spot wraps up with a few words from actor Kevin Spacey as always. We're far from convinced, but you'll want to hit the jump to judge the 30 second spot for yourself.


Gallery: First Drive: 2010 Honda Accord Crosstour


Photos copyright (C)2009 Chris Paukert / Weblogs, Inc.
[Source: Honda]

Continue reading VIDEO: The answer to how Honda will market the Accord Crosstour? Animated jazz

VIDEO: The answer to how Honda will market the Accord Crosstour? Animated jazz originally appeared on Autoblog on Fri, 20 Nov 2009 12:30:00 EST. Please see our terms for use of feeds.

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Mere hours after Honda's impressive skydiving commercial named "Jump" aired live in Europe, the plane used in the spot crashed and claimed the lives of its pilot and a skydiver. Nine other skydivers aboard the plane, a Pilatus PC-6, were fortunately able to escape before the crash. While Honda has extended its condolences to the victims' families, the automaker was apparently in no way connected to the incident. The sky divers in Honda's commercial and the production crew had all moved on by then, but it's a little creepy to think of what would've happened if this tragedy had occurred on live television. The crash occurred in Toledo, Spain after the aircraft lost a wing, the cause of which is not yet known. Thanks to Satish for the tip.

[Source: BBC]


Continue reading Plane used in Honda skydiving ad crashed next flight

Plane used in Honda skydiving ad crashed next flight originally appeared on Autoblog on Mon, 02 Jun 2008 10:31:00 EST. Please see our terms for use of feeds.

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