Autoblog http://www.autoblog.com Autoblog http://www.blogsmithmedia.com/www.autoblog.com/media/feedlogo.gif Autoblog http://www.autoblog.com en-us Copyright 2012 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/<![CDATA[Sparks fly with Honda's cool new European Civic ad]]>http://www.autoblog.com/2012/01/31/sparks-fly-with-hondas-cool-new-european-civic-ad/http://www.autoblog.com/2012/01/31/sparks-fly-with-hondas-cool-new-european-civic-ad/http://www.autoblog.com/2012/01/31/sparks-fly-with-hondas-cool-new-european-civic-ad/#commentsFiled under: , , , , , , ,

2012 Honda Civic 'spark' ad from UK

We'll be the first to admit we weren't overly taken with the Super Bowl commercial Honda worked up featuring Matthew Broderick. The company has a long history of genuinely great advertising, and while the countless Ferris Bueller's Day Off references were clever, the ad didn't really come close to the cleverness found in the movie that inspired it. Fortunately, the company has just released a new spot chock full of... that certain something. The clip follows a spark of innovation from inception to realization as the new European Honda Civic hatchback. As usual, the commercial is well shot and narrated by none other than Garrison Keillor, a staple of Honda's British ads.

Look closely and you'll even see a shout-out to Honda's famous "The Cog" Rube Goldberg spot of a few years ago, as well. You can follow the trials and tribulations of Honda's little spark in the commercial after the jump.

Continue reading Sparks fly with Honda's cool new European Civic ad

Sparks fly with Honda's cool new European Civic ad originally appeared on Autoblog on Tue, 31 Jan 2012 20:00:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>2012 honda civicadadvertisingciviccivic hatchbackgarrison keillorhondahonda civichonda civic adhonda cogmarketingvideoTue, 31 Jan 2012 20:00:00 EST http://www.autoblog.com/feed/20161163/article-comments.xml http://www.autoblog.com/feed/2012/01/31/sparks-fly-with-hondas-cool-new-european-civic-ad/20161163/article-detail.xml 20161163 http://www.blogcdn.com/www.autoblog.com/media/2012/01/honda-civic-ad-628_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2012/01/honda-civic-ad-628.jpg <![CDATA[<i>Car</i> puts together its favorite commercials]]>http://www.autoblog.com/2007/09/19/i-car-i-puts-together-its-favorite-commercials/http://www.autoblog.com/2007/09/19/i-car-i-puts-together-its-favorite-commercials/http://www.autoblog.com/2007/09/19/i-car-i-puts-together-its-favorite-commercials/#commentsFiled under: , ,


Car has listed what it considers ten of the "best, funniest, and cheesiest" UK car adverts. Those of us Stateside aren't likely to have seen many of them, like that for the Austin Allegro -- called "The new driving force from Austin" -- but there's enough old and new for everyone. Even Steve McQueen and the Rocky theme make an appearance (but not together). Even with some of the newer ones, however, you occasionally wonder: is that really what the greatest minds of our generation have come up with to sell a car? And there's the inevitable follow-up: did that commercial actually get me to buy that car?

[Source: Car]

Car puts together its favorite commercials originally appeared on Autoblog on Wed, 19 Sep 2007 17:31:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>carcar adscar commercialscar magazineCarAdsCarCommercialsCarMagazineford mcqueenFordMcqueenhonda cogHondaCogukuk car commercialsUkCarCommercialsWed, 19 Sep 2007 17:31:00 EST http://www.autoblog.com/feed/992451/article-comments.xml http://www.autoblog.com/feed/2007/09/19/i-car-i-puts-together-its-favorite-commercials/992451/article-detail.xml 992451 http://www.blogcdn.com/www.autoblog.com/media/2007/09/car_comm_450_op_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2007/09/car_comm_450_op.jpg -1 2