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hip-hop

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    Video: Jay-Z and Kanye go all Mad Max on a Maybach
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    If you've got money and taste, you might choose a new Bentley or Rolls-Royce. But if you've only got the former, you might be more inclined to go with a Maybach. In fact, as often as Phantoms show up in hip-hop videos, we're pretty sure the only people buying Maybachs are Daimler executives and ...

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    Video: Kia AU delivers The Message about new Sportage with Grandmaster Melle Mel and Scorpio
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    Kia Sportage delivers 'The Message' – Click above to watch the videos after the jump
    Whoever is pulling the strings over at Kia's global marketing operations must love them some old school hip hop. Kia kicked off the urban vibe with its brilliant Soul commercial. The spot featured the ...

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    VIDEO: Cruisin' Monte Carlo with Jay-Z, Dale jr. and Danica
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    It's not often that we post video footage from BET, but Jay-Z's latest music video for "Show Me What You Got" makes us wonder if we haven't been missing something. The video puts some hip-hop flava' on the James Bond theme, set in Monaco with Jay-Z cruisin' the streets of Monte Carlo, ridin' ...

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    Buick to court hip-hop dollar?
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    Dr. Dre is over 40 years old. Grandmaster Flash? Knockin' on the big 5-0 (and we're not talking about the police, yo). So... what's an aging rapper to drive when arthritis rules out high-riding Escalades and Hummer H2s? Chrysler 300? Been there, DUBbed that. So perhaps the next logical step is a ...

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    Pimp my automaker? Urban marketing picks up speed in Detroit
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    In the ongoing battle for street cred among younger buyers, Detroit continues to turn to its gritty urban landscapes for marketing inspiration. DaimlerChrysler's connection with the hip-hop world has been well-documented, resulting in everything from Snoop Dogg swingin' clubs with Lee Iacocca to ...

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