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Consumer Reports responds to pickup comparo controversy

Filed under: Car Buying, Trucks/Pickups, Chevrolet, Toyota



Earlier this week we told you about a pickup truck comparison in the most recent issue of Consumer Reports that seemed a bit fishy. The comparison pitted the new 2007 Toyota Tundra against the 2007 Chevy Silverado, Ford F-150 and Dodge Ram. It was clearly a fight between the Tundra and Silverado from the get-go, since both were the only two completely new trucks in the test. The Tundra, however, seemed to have an advantage in that it was ordered up with the larger of its two engines, the 5.7L V8 producing 381 hp. The Silverado, while available with a more evenly matched 6.0L Vortec MAX V8, was ordered with a less powerful 5.3L V8 producing 315 hp. Not only that, but the Tundra benefited from a 4.30 rear axle ratio that provides better towing and acceleration than the 3.73 ratio in the Silverado, which sacrifices those qualities for better fuel economy. The Silverado, however, could've been ordered with a more comparable 4.10 rear axle ratio at no extra charge.

Well, the gentlefolks at CR recently posted an answer to everyone's questions about this particular half-ton pickup comparo on their blog, which you should go read by clicking here before going on. They explain that choosing equipment for vehicles involved in a comparison is a tricky thing that involves balancing the objective of several goals.

"In general, we want to test a representative vehicle that is comparable to other vehicles in the test group (and previously tested peer vehicles). We also typically test the version--powertrain and trim level--that most regular consumers will buy. "

Read on after the jump to hear our take on CR's explanation.

Consumer Reports rates half-ton pickups, raises eyebrows

Filed under: Trucks/Pickups, Chevrolet, Toyota



While we do respect the folks over at Consumer Reports, we do not envy them. Whether the subject is vacuums, lawnmowers or half-ton pickups, nearly every test they perform is scrutinized down to the tiniest of details. We suppose it goes with the reputation of being the most reliable source of production information for consumers, but it's gotta be hell on the nerves.

In its most recent issue, CR is publishing a report on half-ton pickups that might have some crying foul and revisiting claims the publication is biased in favor of imports. Included in the test are the 2007 Toyota Tundra 5.7L V8, 2007 Chevy Silverado 1500 5.3L V8, 2007 Ford F-150 5.4L V8 and 2007 Dodge Ram 1500 5.7L V8. The report puts an emphasis on towing, and (spoiler alert) the Toyota Tundra received the best score of the four pickups. The Tundra also received the "Recommended" label from CR (as did the Dodge Ram 1500), and was awarded a predicted reliability rating of "Very Good" thanks to the past performance of all Toyota's in CR's reader survey results.

We can already hear the grumbling. The domestic half-tons are offered in such a dizzying array of configurations, why didn't CR choose to buy a Silverado with the larger 6.0L V8 and a 4.10 rear-axle ratio (a no-cost option that would have matched the Tundra's ratio)? Jake Fisher, a senior automotive engineer for Consumer Reports, told Mike Levine at Pickuptruck.com, "For our readers, fuel economy is more important than gaining an extra second or two faster time 0 to 60, and we tested the trucks we felt were configured as our subscribers would use them."

More after the jump...

Detroit Auto Show: Under the skin of Toyota's Tundra

Filed under: Detroit Auto Show, Trucks/Pickups, Tech, Commercial Trucks, Toyota



Details on the Toyota Tundra have been slowly trickling out since its debut in Chicago last year, and finally, the manufacturer's display at the Detroit Auto Show put all the goods for our inspection. This, along with the recently-released specs, has given us a better idea of how the Tundra might stack up against the competition.
A recent print rag showed up in our mailbox with the breathless proclamation that the Tundra "could be the truck that breaks the Detroit 3's back". That's maybe a bit premature; as we've seen, the Tundra has some advantages and, yes, some potential drawbacks when compared to competing products from the Motor City.

Keep reading for our opinion and analysis of the Tundra's underpinnings, complete with photos from our gallery.

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