Quickly Closing In On The Benchmark
The SC 430 wasn't exactly a hot ticket item, but it was the only Lexus model available with two doors until the model was discontinued in 2010. That could change for the 2014 model year, as Inside Line reports that Lexus is primed to unleash a coupe version of the all-new GS.
The 2013 GS is the new face of the Lexus brand, and as it turns out, that spindle-grilled mug can take a serious punch. The Insurance Institute for Highway Safety has named the GS a Top Safety Pick after the reshaped Lexus sedan held strong in front, side and rollover crash testing.
Lexus has a redesigned GS that it truly believes can compete with the likes of the BMW 5 Series and Mercedes-Benz E-Class. So it's going where the eyeballs are with its marketing, ponying up for the brand's first-ever Super Bowl ad. Lexus' commercial is just a 30-second spot, joining the likes of Acura, Audi, Cadillac and other brands buying time during the big game.
Given a moment's thought, it's a little surprising that Lexus, a luxury brand that changed the game, has never run an ad during the Super Bowl. But the home of L-Finesse not only has nine new or updated cars coming out this year, led by the 2013 GS, it has a new attitude, which will be "uncontained" in a 30-second spot while the Niners play the Patriots the NFL champion is decided.
More proof that Lexus is a motivated seller when it comes to its 2013 GS 350: the base price of the rear-wheel drive model won't change from 2011. That means $46,900 (plus $875 handling) will put you into the comprehensively and vastly improved sedan – or, for any of you who might actually prefer the 2011, it means you can start licking your chops for a screaming deal. The all-wheel drive model, however, has gone up by a modest $600 to $49,450.
Lexus pulled the sheets off of its 2013 GS 350 F Sport at SEMA 2011. The performance package helps give the luxury sedan some much-needed attitude with the addition of a more menacing front fascia. The changes aren't merely aesthetic, however. Lexus also substitute larger anti-roll bars for improved handling, as well as new bushings and bigger brakes up front. Toyota's luxury outpost has also equipped the 2013 GS 350 F Sport with variable steering on rear-wheel drive models. Stylish 19-inch stag
It's weird for us to report on leaked photos of a car that we've already driven, but we still haven't seen the completely finished 2012 Lexus GS. The sedan will make its public debut at the Pebble Beach Concours d'Elegance this coming weekend, but it appears that photos of the unwrapped prototype has already leaked onto the web.
We've already been behind the wheel of the 2012 Lexus GS sedan, and we've spied it lapping the Nürburgring under layers of camouflage. All that time, though, we've been forced to imagine what the finished product will look like under all those loose-fitting layers of clothing.
Toyota has announced that it's voluntarily recalling approximately 2.17 million vehicles due to possible pedal entrapment issues. In case you've forgotten about Toyota's massive recall from last year, this new issue affects 2.17 million more vehicles where the driver's side floor mat can become a potential hazard. Uh oh.
InsideLine, no strangers to luxury, recently put the Hyundai Genesis up against the kind of competition the Korean automaker wants to be associated with: the Lexus GS 350. The GS 300 first came out in 1993 and had the luxury re-defining LS and ES for siblings; at the time, Hyundai was still making do with Excel, Sonata, and Scoupe, and parking any of them next to a Lexus would have laid bare the gulf. Now the marques are going head-to-head. This, ladies and gentlemen, is what we call progress.
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