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The 24k Gilded Porsche
Here's the scenario: you're opening a new jewelery museum. You need to get some traffic coming through that door. The average pedestrian is probably not going to be interested, so you need something to reel them in. Something they haven't seen before. Something so over-the-top, that they can't help but come take a look. Schmuckwelten, a museum in Pforzheim, Germany, determined that the answer was to take one perfectly good Porsche Boxster, remove its paint, and replace it with gold leaf. Even the wheels and roll hoops get the treatment. The ... Read more →
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The 24k Gilded Porsche 3 years ago on Autoblog
Here's the scenario: you're opening a new jewelery museum. You need to get some traffic coming through that door. The average pedestrian is probably not going to be interested, so you need something to reel them in. Something they haven't seen before. Something so over-the-top, that they can't ...
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