gm super bowl ads

Hundreds of millions of people watch the Super Bowl each year, but the day after, most water cooler conversations are focused on the commercials than the actual game. That's sure to continue in a few weeks, and General Motors hopes it is part of the conversation. Reuters reports that GM will ...

GM is considering a hiatus from in-game advertising during the next Super Bowl. Mark LaNeve, GM's VP of vehicle sales, service, and marketing, said that the timing simply wouldn't be right. With no new cars or launches, there would be no reason to spend the $2.6+ million necessary for thirty ...