It may be tough to remember the news earlier in the day that Bryan Nesbitt would be out as the head of Cadillac and back to his old position as executive director, advanced concept group. A metric ton of reveals from the Geneva Motor Show has a tendency to do that kind of thing... but General Motors rather quietly let loose a whole slew of sweeping changes to its North American leadership team. According to Mark Reuss, GM North America president:
Most agree that the majority of General Motors' recent products are easily on par with the competition in terms of design, quality and performance. And having shed much of its legacy costs in bankruptcy last year, GM should be making money on those products. However, sales of many of its newest, greatest products have languished and the blame seems to have fallen – according to Jim Hall and Peter Delorenzo – on marketing.