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Posts with tag global platform

Mulally makes it official: Next Focus and Fusion based on global platforms



Despite not being official, we've known for some time that Ford CEO Alan Mulally wants to increase the number of platforms shared by its U.S. and European divisions. It's something Ford fanboys have been demanding for some time, and yesterday Mulally officially confirmed that the next-gen Focus and Fusion would be global vehicles, sharing platforms with their counterparts across the pond. This will be in addition to the B-class car that's coming in the form of the new European Fiesta small car that will slot below the Focus in Ford's U.S. lineup.

The amount of overlap between Ford in the U.S. and Ford of Europe was one of the first things that surprised Mulally when he arrived at Ford exactly one year ago. He's quickly set about fixing the redundancy, but we won't likely see the fruits of his labor until 2010 or 2011 when the next Focus is expected to debut for both markets.

Ford execs have said that these cars will wear different styling and be tuned differently, but we've heard from inside the Blue Oval that a conflict between U.S. and Euro designers is growing, with the former group upset that its delicate balance of three-bar grilles will be upset by the Fiesta, and possibly other models, arriving with FoE's "Kinetic Design" theme.

[Source: Automotive News, sub. req'd]

GM's Gamma to go global



Even though GM is one of the biggest players in the global market, it hasn't had much luck in worldwide platform sharing. And it wants to see that change. Soon. Sources are saying that GM is working on a new small car platform known internally as Gamma. This platform could be the basis for the next Opel Corsa and Chevrolet Aveo, and could ultimately support models with an annual volume of 1.4 million cars starting in 2009. Although unconfirmed, Gammas could be built in Korea, China, Thailand, India, Germany, Eastern Europe, Mexico and Venezuela.

Hopefully the platform will be flexible enough (like Ford's C1) to allow the kind of variation regional markets have demanded from GM in the past. That kind of differentiation was what partially doomed past efforts for true global platforms from GM. Besides allowing cost savings on such huge economies of scale, this kind of architecture provides an advantage for suppliers who are global as well. The cars will be badged as Daewoos in Korea, Chevrolets in the United States and China and Opels in Europe.

The Gammas will replace models from two different platforms when they reach market, including the next generation Daewoo Kalos, Matiz and Gentra, the Chevrolet Aveo and the Opel Corsa, Tigra and Meriva.

[Source: Automotive News, sub req]


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