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0Official: Hyundai details its five Super Bowl ads, Santa Fe is MVP [w/video] 1359068400
If the Super Bowl were Las Vegas, Hyundai would be considered one of its whales. The South Korean automaker will be advertising for the sixth straight year during The Big Game, and this time it's rolling up with five spots, four of them new. The new 2013 Santa Fe gets the star treatment, ...
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Report: Hyundai mulling four-door coupe model, V8 or V6 turbo for next Genesis Coupe 1358887500
Hyundai is showing no signs of slowing down, with plenty of new product in the pipeline. This, according to a recent Automobile magazine interview with John Krafcik, CEO of Hyundai Motor America. Krafcik admits the Korean automaker is considering adding a four-door coupe to its lineup, possibly ...
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Motorsports: Hyundai and Rhys Millen reunite, will return to Pikes Peak with new RWD racer, Genesis Coupe 1358284980
Last September, Hyundai confirmed that it was exiting all of its motorsports programs in North America. That left Rhys Millen Racing without a title sponsor for its Formula Drift and Global RallyCross Championship series challengers. It also looked to have meant the end of a partnership that last ...
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Video: Red Bull Rube Goldberg machine uses Ram trophy truck, Hyundai Genesis 1352768280
Red Bull is one of those companies with its fingers in every corner of the sports world. It's easy to forget just how far those sponsorship dollars have spread since the brand's early days, but a clever new video showcasing some of the brightest stars of the Red Bull family is out to remind us ...
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SEMA: Hyundai Genesis Coupes from ARK Performance and Cosworth at SEMA 1351722060
Hyundai has brought along two high-performance Genesis Coupes to the SEMA Show to augment is huge fleet of Velosters, Elantras and other modified Korean goodies. We've already dropped the knowledge on both the Cosworth Genesis Racing Series Concept (above, right in blue) – tuned by ...
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Official: Cosworth, Hyundai building Genesis Racing Series concept for SEMA 1349351940
Hyundai is gearing up for this year's SEMA Show in a big way. The Korean automaker has partnered up with Cosworth to develop a special Genesis Coupe. The Cosworth CGRS Concept boasts a 389-horsepower version of the factory 3.8-liter, direct-injection V6. That's a respectable jump of 41 horsepower ...
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Official: Hyundai and Ark Performance tune Genesis Coupe R-Spec for SEMA 1348577040
We haven't finished preparing for this week's Paris Motor Show, but it seems it's already time to start prepping for SEMA. We're getting to the point where it just wouldn't be a trip to Vegas without a pile of tuned Hyundai cars, and this year's bonanza begins with a Genesis Coupe R-Spec with a ...
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Video: Rhys Millen's record-breaking Pikes Peak Hill Climb run 1345244460
There are those who thought that paving the upper slopes of Pikes Peak would render the event boring. That didn't happen this year: between the crashes, the electric racers and the broken records it was a year that won't soon depart from memory. The biggest record of them all was taken by Rhys ...
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Report: Hyundai working on 3 Series-fighter for 2015 1344963720
According to Automotive News, Hyundai is working on a smaller rear-wheel-drive car aimed squarely at the BMW 3 Series. Reportedly dubbed "RK" internally, this new model will not launch until 2015 at the earliest, according to the report. Details on this new entry-level performance sedan are ...
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Report: Hyundai working on "Fluidic Precision" design for next Sonata 1342814460
Hyundai North America CEO John Krafcik recently told Automobile magazine that it's popular "fluidic sculpture" design language won't stand still as it evolves with Hyundai's lineup in the coming years. "You'll see even more maturity with the new Santa Fe, and future cars will feature something ...
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Podcast: Autoblog Podcast #288 1340742000
Tesla Model S, Toyota and BMW partnership, 2013 Chevrolet Malibu pricing, Acura RLX Episode #288 of the Autoblog Podcast is here, and this week, Chris and Dan are joined by Test Fleet Manager Steven Ewing to chat about 2013 Chevrolet Malibu pricing, expanding BMW/Toyota partnerships, the Tesla ...
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Video: Hyundai pits 2013 Genesis Coupe against... an archer? 1340139420
In a surprise move, the 2013 Hyundai Genesis Coupe has shaken up its segment by adding an arrow to its competitive set – that's right, as in "Bow and...". Trying to answer the question of whether the 348-horsepower two-door can go faster than a bow-powered arrow, the company put an archer ...
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Official: Hyundai announces standard brake-override for all models 1336244580
Always looking for ways to one-up its Japanese competitors, Hyundai has announced that a brake override system will be standard equipment on its full line of vehicles, starting this month. Truth be told, every 2012 Hyundai model save for the Elantra Touring already had a brake override system ...
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Video: Watch Millen dance with his new Genesis Coupe at Long Beach 1334681880
Earlier this month, Rhys Millen took to Formula Drift Long Beach to introduce his newly updated 2013 Hyundai Genesis Coupe racer. After securing second place during qualifying and besting Nick D'Alessio in the top 32 battle, Millen spun on his second run of the top 16 contention versus Daigo ...
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Official: Hyundai shows Millen's updated-for-2013 Genesis Coupe drift car 1333990860
Hyundai has once again partnered up with Rhys Millen, this time to create a new 2013 Genesis Coupe fit to take on Formula Drift. The specially prepared two-door boasts more then 600 horsepower thanks to careful tweaking by the minds at RMR. That's a far cry from the 274 hp served up by the stock ...
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First Drive: 2013 Hyundai Genesis Coupe [w/video] 1329843420
It's What's Inside That Counts Long before we saw the Hyundai Genesis Coupe in the flesh, word of the vehicle's arrival flittered around the web with tantalizing persistence. Few rumors manage to get the enthusiast world licking its chops quite as well as one with a potent V6 in the nose of a ...
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2012 Hyundai Azera priced from $32,000 and Gen Coupe from $24,250* 1329242400
We've gotten word from our man on location driving the new 2012 Hyundai Azera that the Korean automaker's fully redesigned full-size front-wheel-drive sedan will start at $32,000, not including $875 in destination charges, when it goes on sale this spring. The only option available will be a ...
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Video: Hyundai's Canadian Super Bowl ads are full of yeti 1328970660
Hyundai Canada had its own ad for the Super Bowl, and instead of a cheetah they went for a more elusive beast: Sasquatch. Created to push the Hyundai Genesis Coupe, the "Country Drive" spot highlights a couple who are amazed at what they find on a drive through the woods. From the Sasquatch's ...
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Video: Hyundai premieres trio of Super Bowl commercials 1327944780
A few months ago, Steve Shannon, vice president of marketing at Hyundai said the brand would tailor its Super Bowl commercials to the game, instead of focusing just on features, and with this peppy quip: "We're making Super Bowl spots. We need to get that headset on. The bar is high." The first ...
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Detroit: 2013 Hyundai Genesis Coupe turns up the wick with big horsepower boosts 1326139860
Sure, the refreshed 2013 Hyundai Genesis Coupe now looks more aggressive, but the real story is under the hood, with new powertrains that pack more punch and a few more gears, as well. The V6 Genesis Coupe now features direct injection, while the turbocharged four has a new turbo and intercooler ...

