We first saw Gene Simmons' 1956 Ford F100 custom truck, nicknamed Snakebit, at last year's SEMA Show in Las Vegas. The truck was built with factory support from Ford, and it just went up for auction here at the 2014 Barrett-Jackson auction in Scottsdale, accompanied, as you'd expect, with a ton of fanfare.
Ford, along with KISS bassist Gene Simmons and his wife, Shannon Tweed, used SEMA as a backdrop to pull the covers off Snakebit, a 1956 Ford F-100 pickup truck that's been updated with Shelby Mustang-derived styling bits and a 5.4-liter supercharged V8 engine. All 550 horsepower are funneled through a six-speed manual gearbox to the rear wheels.
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