Skip to main content

gen y

  • 0
    Opinion: Why car dealerships are turning into coffee shops
    1391792400

    I want my dealer to know about cars not coffee, someone who knows the difference between a Buick and a barista. Need a recommendation for the trendiest eatery around? If you are looking for the latest in gourmet treats, then look no further than your local car dealership. I live on the Upper ...

  • 0
    Study: Younger buyers leaving Japanese for South Korean, American brands
    1363902300

    Edmunds has taken a closer look at the buying habits of young adults. As it turns out, Gen X and Gen Y buyers are increasingly eschewing Japanese brands in favor of South Korean and American automakers. Five years ago, that wasn't the case, with more than half of all young buyers flocking to ...

  • 0
    Opinion: You've lost that lovin' feelin'?
    1346447640

    Why Teen Drivers Are Dwindling And What It Means He serves as the chief judge at the world's most prestigious classic car show, the Pebble Beach Concours d'Elegance. He's a widely respected automotive journalist and author, and he has a garage full of hot rods and other cool cars. But when it ...

  • 0
    Study: Half of America's young willing to try Chinese cars, 41% would consider Indian [w/poll]
    1314226860

    Foreign manufacturers have had a strong presence in the United States' new car market for decades now. Germany, Japan and Korea produce vehicles that many consumers find as appealing as our domestic offerings, if not more so. Those countries have had lots of time to win favor among American ...

  • 0
    Study: Scion, Mitsubishi and Mazda top brands among Gen Y buyers
    1310475480

    Sure, every age demographic is important to marketing and sales teams in the automotive industry. But automakers would love nothing more than to grab hold of a young person and instill brand loyalty at an early age. Which manufacturers are actually doing that? According to a study conducted by ...

  • 0
    REPORT: Generation Y will "redefine" automotive market, trends green and big
    1256907600

    Were you born somewhere between 1976 and the early 1990s? Are you the child of a so-called Baby Boomer? If so, you, like me, are a member of Generation Y. So, what does that mean? Well, nothing really, but it's a convenient way to classify a large chunk of the American population... and we should ...

  • 0
    Scion sales are down, brand image in flux
    1217892480

    Click above for a high-res gallery of the 2008 Scion xB.My older brother Brian drives a Scion xD. He's 39 years old, and probably considered anything but cool by 18-24 year-old standards. He bought his little xD because he was tired of filling up his AWD 2001 Chevy Astro conversion van, and he's ...

  • 0
    Generation Y continues to flummox automakers
    1147982160

    Will the Toyota Yaris, Honda Fit and the upcoming Nissan Versa join the Buick Le Sabre and even the Toyota Camry as "Grandparent's Most Favorite Ride?" That's what analysts think about the new wave of subcompacts arriving in America. According to John Wolkonowicz, automakers are once ...

Loading

Loading
Autoblog iPhone App
Shop for a vehicle