gay

And to think, VW/Audi is at the forefront of marketing its vehicles to LGBT audiences... In the latest round of assigning sexuality to vehicles, the Audi RS4 has emerged as the "straightest" car around in the "Alternative Car of the Year" poll, conducted by Wheels24, a South African online ...

If you weren't aware, the website GayWheels.com has been compilling a list for some time now of gay friendly automakers. Entrance into the club is simple, an automaker just has to offer domestic-partner benefits to its GLBT employees regardless of where they work or live in the U.S. Nissan has ...

The American Family Association's (AFA) boycott against Ford continues with fresh new arguments being hurled by both sides. The boycott, which went into effect last year, began when the conservative Christian organization felt Ford backtracked on its promise to discontinue advertising in gay ...

Gaywheels.com has released a Top 10 list of the most researched vehicles on its site based on statistics gathered from April 1st through June 30th. The site acknowledges in a press release that there are many stereotypes about what the gay community drives, but that the community itself is as ...

One of Ford's veepees', Al Giombetti, said in a e-mail last week to dealerships that when customers confront them about the manufacturer's advertisements in gay publications, to "listen to every customer, correct any misinformation, and ask them to support Ford." The e-mail is considered an ...

A proposal submitted by Robert Hurley of Alton, Illinois to drop protections for Ford Motor Company's lesbian, gay, bisexual and transgendered (LGBT) workers via new language that was devoid of all references to "sexual interests, activities or orientation" was shut down by a vote of 95 ...

Lexus is joining its Toyota stablemate Scion in directly courting gay audiences. The luxury brand's edgier, younger sibling has been in the business of marketing to gays essentially since its inception, but this will mark the first time that Lexus has directly sought the homosexual ...

Just as automotive companies have specialized many of their vehicles to fill niche segments like microcars, coupes and convertibles  for DINKs (dual-income, no kids), resources for prospective buyers has branched out as well.Gaywheels.com, whose article on BMW and marketing graced Autoblog ...

One of the new commercials in Chrsyler's marketing blitz for the Caliber includes a scene in which a diminutive fairy casts her wand about cute-ifying objects in a city. At one point she waves her wand at a tough guy walking his dog and he becomes a "cute" guy complete with white shorts, a yellow ...

Ford’s shareholders are to reportedly consider changing the company’s equal employment policy language to exclude any mention of sexual orientation. The move is expected after the U.S. Securities and Exchange Commission (SEC) rejected the automaker’s bid to keep the matter from ...