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PartyPoker.com is offering Paris Hilton a chance to win back the Bentley Continental GT she lost in a poker game at her family's Las Vegas casino... or at least one just like it.

The online poker house appears to be taking a crack at competitor GoldenPalace.com's publicity playbook, best known for paying $28,000 for the fabled Virgin Mary cheese sandwich auctioned on eBay and tatooing their website's address on professional boxers to circumvent advertising rules. So what does the heiress and Simple Life star have to reassert her Bentley ownership? Win heads-up against World Poker Tour host Mike Sexton in an online game of Texas Hold 'Em. Those thoughtful folks are even willing to set up a face-to-face, one-on-one with the professional poker player if cyber gambling isn't her thing.

Paris has 30 days to take them up on the offer.

[Source: PRNewswire via Big-Online-Casinos.com]

"The Drive," GM's outdoor "autotainment" driving experience is set to open in Las Vegas at the Sahara Hotel & Casino April 10, and GM wants you to start planning it into your next trip to Sin City.

The Drive includes two separate driving courses on the 11-acre site, a high-performance loop (pictured above) and an off-road adventure. According to Steve Tihanyi, GM's director of marketing and entertainment alliances (!), “‘The Drive’ represents a significant marketing opportunity for General Motors, allowing us to showcase our products in a unique fashion that will provide a fun-filled time for the millions of people who live in or visit Las Vegas."

A $10 ticket gets you a ride in your choice of the Chevy Corvette coupe and convertible, Pontiac GTO, Cadillac CTS-V, Pontiac Solstice roadster, Cadillac STS-V, Saab 9-3 convertible, and Chevy SSR on the performance track, or the HUMMER H2, HUMMER H2 SUT, mid-size HUMMER H3, 2007 Cadillac Escalade, 2006 Chevy Silverado Diesel and the 2007 Chevy Tahoe on one of the two dirt tracks.

If you're planning a trip to Vegas, you can get tickets to The Drive online at VEGAS.com or LasVegas.com.

[Source: GM]