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    ETC: What's that smell? It's a Bentley Boy

    The modern Bentley Boy finally has something fitting to wear underneath his scarf and ulster: the fragrance in the Lalique for Bentley Crystal Edition or the Bentley for Men and Bentley for Men Intense scents. French crystal house Lalique designed a limited edition flacon shaped like the Flying B ...

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    Rearview Couture: Auto air freshners are $50M business

    The cash register says $50 million dollars went into the car freshener business last year – an $8 million drop from the year before – and that means a lot of pine, rain, and cinnamon apple fragrance into car interiors. At an average price of $2.65, that put nearly 19 million air ...

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    Sniff & Shift: Porsche Design completes the package with new scent, driving shoes

    Porsche Design driving shoes (above) and fragrance (below right) – Click for high-res image galleries
    We've all seen people stepping out of exquisite sports cars dressed like total slobs, and the whole image thing just goes up in a cloud of smoke. Porsche Design seems to have made it its ...

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    Mustang Blue: The new smell of 'Stang

    A year after the introduction of the original scent, Aramis and Designer Fragrances have unveiled a new Mustang cologne variant. Mustang Blue, according to the manufacturer, is "the definition of confident, sexy and powerful for the Mustang man." A delicate blend of axle grease, brake fluid, and ...

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    Lotus launches men's fragrance

    Lotus wants you to smell as delicious as the automaker's cars. A brainchild of Michael Albert's, the fragrance is described by its maker as follows: "Lotus is such an exclusive niche brand, and this is how I see the fragrance as well. It gives you a feeling of driving through the Mediterranean ...

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    Daytona 500: The Fragrance

    Marketing is an amazing thing these days... this is right up there with Tony Stewart's sweaty towel. Elizabeth Arden announced last week in Daytona Beach that the company would make a new fragrance called 'Daytona 500.' The fragrance maker describes the scent as opening "with top notes ...


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