After three years of research, Breakfast Products has introduced Points - self-touted as the most advanced sign on earth. While we cannot substantiate that particular claim, the three-arm directional display is an interesting and innovative approach when it comes to delivering information to those within its immediate vicinity.
Buick is on the hunt for a younger demographic and it's hoping to find it with the help of a new social media campaign. Called the "Quest for the Keys", Buick is turning to Facebook, Twitter and a variety of location-based services such as FourSquare and Gowalla, to have social media users hunt online for clues. The clues will be doled out over the course of three weeks before culminating in a one-day offline scavenger hunt.