The pickup truck world is all about bragging rights, and while Ram and Ford have been getting plenty of attention these days, the all-new 2014 Chevy Silverado has lots to brag about as well. In addition to having a 33-percent chance of being named the North American Truck/Utility of the Year, the redesigned Silverado was just named the 2014 Pickup Truck of the Year by Four Wheeler Magazine.
Nearly every automaker doing business in the SUV or pickup truck segments offers a package designed to improve the off-road capabilities of its wares. But, of course, not all such factory kits are created equal. How, then, to separate the wheat from the chaff? Gather each of them up and put them through their paces, naturally.
In Iceland, the leviathan you see in the picture above is called a "jeep." Here in the U.S., it would be called a massively tricked out F-350 Super Duty, or probably just "monster truck." The 6,000 members of Iceland's 4x4 club use them to explore the barely reachable sections of the island nation, trusting 4-foot-high studded tires and a bevy of custom modifications to get them back to civilization.