Autoblog

As Ford reportedly prepares to offload Volvo and dismantle the last remaining vestiges of its once proud Premier Automotive Group, reports indicate that discussions were, once again, held with Renault.

The French automaker was tipped as a potential buyer when Jaguar was on the table, expressing interest in acquiring a luxury brand (and evidently forgetting it had Infiniti up its sleeve). Along with Chinese automakers, Renault has reportedly been in on-again, off-again discussions with Ford over the sale of Volvo as well, though Ford insists that its Swedish subsidiary is not for sale.

[Source: Automotive News - subs. req'd]

An eternally unanswerable question seems to be whether or not Ford is actively shopping around Volvo for a buyer. Just this week we reported that Chinese automaker SAIC and some Russian investors had expressed interest in purchasing the Swedish carmaker from Ford, but today we learn from a source within SAIC that the company is doing nothing of the sort. The unidentified source said that, as far as he/she knew, the two companies were not in contact about a possible purchase at all. Volvo's staying quiet and licking its wounds after announcing 2,000 layoffs this week, while Ford is singing the same old song with a catchy chorus that insists Volvo is not for sale. Well, the rumor that some Russians are interested in Volvo hasn't been refuted yet, so until someone named Boris says otherwise, let's considerable Volvo on the market despite Ford's protest.

[Source: Automotive News, sub. req'd]

The Business in the UK is speculating that, despite comments to the contrary, Ford is planning to auction off Volvo as soon as its deal to unload Jaguar and Land Rover to Indian automaker Tata is done. The summer sales event that would see the last of Ford's Premiere Auto Group sold off is expected to fetch Ford around $6 billion, which is just a smidge less than the $6.45 billion the automaker paid for the Swedish brand back in 1999. Unfortunately, despite a much improved product line-up, Volvo hasn't made a cent of profit under Ford's stewardship.

We're a bit leary of this claim that Volvo is headed for the auction block so soon, as Ford has intertwined its own platforms with those of Volvo to such an extent that selling off the automaker would involve extremely complicated deals to ensure that products planned for the near future that happen to share components are not interrupted. So far, only this one media outlet is reporting the story, with no other news organizations having stepped forward to corroborate its claims. Thanks for the tip, David!

[Source: The Business]

Earlier this month we brought you a rumor that BMW was in talks with Ford to buy Volvo. Then just this week the rumor popped up again, in a Swedish newspaper. Now Ford comes out to officially quash the story, saying, "Ford Motor Company is not in discussions with BMW or any other company regarding an interest in the Volvo Car Corporation."

That should take care of it, right? Well, not with everyone. Reuters quotes several industry analysts saying such a sell wouldn't surprise them. Ford could make a load of much-needed money by getting rid of Volvo, and one analyst said he would expect Ford to look at all serious offers.

A Merrill Lynch analyst told Reuters Ford might get as much as $8 billion for Volvo, if, of course, it were for sale.

We've already stated our thoughts on BMW buying Volvo, but with the sale of Chrysler to a private equity group, could Volvo be the next Cerberus target? A Chrysler/Volvo team could be the halo marque the automaker needs, and Chrysler could also benefit from Volvo's safety first image.

Such a matchup might also mean a Magnum-based Volvo wagon. Interesting.

Thanks for the tip, SobeSVT!

[Source: Reuters via Yahoo]