ford dealers

Y'all remember Robocop? You know, the really excellent Eighties action masterpiece about a shot-to-hell cop that comes back as a bulletproof robot to rid Detroit of über baddies like the ruthless Clarence Boddiker and ...

After spending a few days with Ford's main-marketing-man Jim Farley and his team, we can truly say that the excitement surrounding the company's new Drive One marketing strategy is palpable. They believe that the story they have to tell is rather compelling; the real struggle will be convincing ...

Ford has a dealer development program aimed at helping those who lack up-front capital open a dealership. The dealer pays Ford back with profits from the business, and slowly buys out Ford's stake. There are 81 dealers in the program now, 62 of which are minorities who the program was originally ...