Jason Vines, former head of communications at Ford among other automakers, is accusing the Blue Oval of bugging his company phone and his car during the Firestone tire recall for the Explorer in 2001. The allegations have come to light in Vines' upcoming book What Did Jesus Drive? Crisis PR in Cars, Computers and Christianity.
I came across the Bridgestone booth at the Chicago Auto Show while they were rehearsing for an upcoming press conference. Ex-NFL player Eddie George was running through the script and Bridgestone was showing off its Super Bowl commercials, but I was more interested in the booth's "One Team, One Planet" display. I got a chance to speak about the environmental efforts that Bridgestone and Firestone have done and are doing with Dan MacDonald, Bridgestone's director of media relations, and Michael M
Any Monster Truck fans out there? You might have noticed a recent change in the look of the legendary Bigfoot. After undergoing a less-than-extreme makeover, the classic Bigfoot blue is back on the truck. Well, not the entire truck, but a good portion of the nose and cab. Sponsor Firestone still has its prominent shield displayed on the hood and its logo across the flanks, but the new red, white and blue scheme looks pretty good on this 30-something-year-old legend. Sure, parent company Bridgest
A federal judge has declared that the public must have access to safety data from automotive OEMs and part manufacturers, even before a recall is officially announced. The ruling comes as the result of a suit filed by Public Citizen, which was claiming that manufacturers should not have blanket protection from Freedom of Information Act (FOIA) filings when it comes to the warranty claim data and other safety-related complaints that must be filed with the Department of Transportation.
It's been well over a year since Michelin unveiled its take on the future of the tire, the airless Tweel. The odd-looking invention pairs a replaceable outer rubber layer with a central alloy hub joined by polyurethane ribs. Judging by this video, it would appear that the tire manufacturer is continuing to develop its concept, testing it on a variety of vehicles in a number of different environments. Click on the link to get a glimpse of what might just be in your automotive future.