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fiat dealers

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    Report: Only best-performing US Fiat dealers to get Alfa Romeo franchises
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    Alfa Romeo has been rumored to return to the US market so many times for so many years, it's hard to keep count. This time, though, Fiat Chrysler CEO Sergio Marchionne promises that it's for real. Alfa is scheduled to reappear in the States this summer with its 4C sports coupe as its introductory ...

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    Report: Just 45% of Fiat dealers are profitable, and they're angry about it
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    On average, Fiat dealers have only been selling about 17 cars a month. We've been wondering for some time how Fiat dealers in North America have been getting along with just one model range in their showrooms up until recently. Franchisees spent millions building, stocking and manning sleek ...

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    Chrysler admits Fiat launch in U.S. is behind schedule?
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    Fiat 500 Sport – Click above for high-res image gallery
    Fiat's plan to produce 200 dedicated Fiat-brand dealerships in a relatively short period of time always struck us as an overly ambitious plan. And with the Fiat 500 headed for full-scale Mexican production in the next couple weeks, ...

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    Report: Chrysler begins handing out keys to Fiat dealerships
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    Fiat 500 Sport – Click above for high-res image gallery
    Conventional wisdom tells us that Fiat has a daunting task ahead of it: convincing 200 cash-strapped dealers (Chrysler stores get first dibs) to spend millions of dollars on dedicated Fiat dealerships. With precisely one product ready ...

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