fiat advertising campaign

No new car launch would be complete without a corresponding marketing campaign. But when that launch and campaign are heralding the return of a famed automaker and nameplate to the American market after decades of absence, the marketing team is likely to be an especially important part of the ...

We've seen some pretty cool advertising in our time, but a new European marketing campaign from Fiat is surely one of the more memorable efforts from an automaker in recent memory. In an effort to underscore the safety of ...