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10Fiat debuts 500 Ribelle, 500L Urbana Trekking

Fiat has introduced a pair of special edition models at the 2014 Miami Auto Show, trotting out the 500 Ribelle and the 500L Urbana Trekking.

2Mopar maneuvers into SEMA with a multitude of modified models

As the aftermarket and performance arm of Fiat Chrysler Automobiles, Mopar has a duty to extract everything from the company's models that it can, and there's no better place to show all of its work off than the annual SEMA Show.

14Chrysler teases upcoming outlay of SEMA cars

Fiat Chrysler Automobiles is hauling a multitude of modified models to the annual SEMA show in Las Vegas this November, and the company is releasing the first teasing sketches of many of them.

16Fiat recalls nearly 30,000 Fiat 500L models

Fiat has announced a recall of 29,500 Fiat 500L hatchbacks in the US and Canadian markets due to concerns that the roomiest member of the Fiat range features knee airbags that won't deploy unless the occupant's seatbelt is fastened.

14Fiat hangs ten with surf-inspired 500L Vans concept

Fiat is all set to ride some waves with its new 500L Vans Concept debuting at the Vans US Open of Surfing in Huntington Beach, CA, on July 26. Inspired by the famous shoe company known to skaters and surfers the world over, the hatchback is packed with seaside style and is ready to show it off at the beach.

5Fiat turns to Funny or Die with new Italian-centric video spots

The web video might be the sitcom of the modern age as the main way people consume comedy. Even if you don't want to sit down and watch a TV show, you can dedicate just a few minutes for a laugh from a brief film. Fiat found huge success last year with its Backseat Italians ad for the 500L on Funny or Die, with over 1.6 million views as of this writing. So the Italian automaker is playing on its country's stereotypes again in a new online series called Neighbors.

151How Fiat explains its disastrous J.D. Power quality scores

Back in the '60s and '70s, Fiat didn't exactly have an enviable reputation for quality. Of course, lack of quality and a tarnished brand reputation eventually saw the Italian automaker flee the market, only to return with the 500 and the larger 500L in the last few years. However, if J.D. Power's Initial Quality Survey for 2014 is to be believed, modern Fiat products haven't improved quite as much as we might have hoped. Fiat thinks that there is a very simple explanation for its poor performanc

21Godzilla stops off for a little Italian in new Fiat ad

Fiat is really trying to push its five-door 500L, which has gotten off to a rather disappointing first year of sales. The Italian brand's first big-name effort involved rapper P. Diddy and a pair of very unfortunate desert pedestrians. Now, it's gone even bigger (quite literally), teaming up with everyone's favorite, city destroying, radiation-breathing green lizard monster – Godzilla.

25Fiat recalling 2014 500L over dual-clutch transmission

Much like it did yesterday, Fiat Chrysler Automotive is announcing a voluntary recall of the five-door Fiat 500L. Where yesterday's recall covered Jeep and Dodge SUVs over performance issues with the brakes, today's bulletin is perhaps more serious.

53P. Diddy hosting Fiat 500L desert party

Fiat didn't run an advertisement during this year's Super Bowl. We've no idea why, though, because based on this recently released 60-second spot, the Italian brand probably could have done quite well during the big game.

792014 Fiat 500L

Expanding The Menu

The saying goes that man cannot live by bread alone, and neither can automakers live by selling one car alone. This holds especially true for automakers with a budding dealer network to support, like the Fiat brand, which returned to US shores in 2011 after a 28-year absence. The company's single car to sell at the time was the Fiat 500, a cute retro rebirth of the original, iconic Cinquecento, which your toddler now calls Luigi thanks to Pixar.

10SEMA-fied Fiat 500Ls are ready for mountains or beaches

Fiat may be struggling with its 500L, but that hasn't stopped the Italian brand from bringing a pair of the larger five-door 500s to the SEMA Show in Las Vegas.

14Fiat 500L production halted in Serbia

News is trickling out of the Serbian factory that's responsible for Fiat 500L production that work has stopped due to a delay in parts delivery. Fiat has been mum on the reasoning for the stoppage, which is going on its tenth day, according to Automotive News. "Production ceased on Wednesday and we still don't know when it will resume," said a spokesperson for Fiat's Serbian operations.

19Chrysler highlights Mopar lineup for SEMA

SEMA is all about aftermarket parts, and in Auburn Hills that all comes down to one name: Mopar. After having previewed its lineup for this year's Vegas tuner expo earlier this month, Chrysler has now revealed what may not quite be its full dossier of modified show cars, but a good portion of them.

94Just 45% of Fiat dealers are profitable, and they're angry about it

On average, Fiat dealers have only been selling about 17 cars a month.

29Abarth considering performance versions of Fiat 500L, Panda

As far as product portfolios go, Abarth is about as small as they come. The performance arm of Fiat, Abarth bases its entire line on two models: the 500 and the Punto. And even within that, only the 500 is offered Stateside. But that could change.

912015 Fiat 500L Living [w/video]

Turning The World's Largest Fiat Into A Larger Three-Row MPV

232014 Fiat 500L now comes with a complimentary Italian family

Fiat's marketing machine has invaded Funny or Die, and the resulting web commercial is both entertaining and weird. Watch one couple buy the "most stylish" and "roomiest" car they've ever had, thinking they'd be able to transport golf bags and art supplies (and 32 basketballs?) only to have the roomy-for-a-Cinquecento back seat filled with a complimentary Italian family. In real life, we can't see this being a good thing; not only do they take up space, but their added weight most certainly woul

64Fiat 500L ad gets saucy with Paul Revere

At new vehicle first drives, there's a pretty set series of events before an automaker throws you the keys to their new baby. Predictably, there's a design presentation, a mechanical deep dive, and increasingly, an infotainment system walkthrough. Less known but just as common, however, are the marketing presentations, wherein execs talk about target customers and periodically show print and video 'creative' for their campaigns. Usually, we assembled media dutifully watch, nod and smile when sho

722014 Fiat 500L

Unexpectedly, This Opposite Attracts

55Fiat officially introduces seven-seat 500L Living

As Fiat prepares to expand the lineup of the 500 with the roomier 500L, the Italian automaker has just announced a further addition to its enlarged hatchback offering. While the standard 500L has a five-passenger seating configuration, the new 500L Living brings a third row of seats, upping capacity to seven passengers.

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