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Subaru Stella / Stella Custom

Subaru of Japan has just introduced a functional little niche vehicle called the Stella, which is based on the same architecture as the also-domestic-only R2. There are two variants: Stella and Stella Custom, and for each model there are a pair of available trim levels. For the Stella, they are L and LX, and for Stella Custom, they're R and RS. All four get Subaru's 658cc EN07 DOHC 4-cylinder with AVCS variable valve timing. Likewise, all can be had with either FWD or AWD, and shifting is handled by the company's i-CVT transmission. L, LX, and R cars make 54 horses, and the supercharged RS pushes out 64 horses. Those power numbers will seem horrifyingly anemic to most readers but in Japan, it's not uncommon at all to see small, city-sized cars with double-digit horsepower. They get the job done, and sip gas to the tune of 52 mpg (FWD) along the way.

Interestingly, the Stella is targeted squarely at women-- young housewives and moms in particular -- and Subaru has high hopes for it. Their sales target is 5,000 cars a month.

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Subaru Stella has Japanese housewives and moms in mind originally appeared on Autoblog on Thu, 15 Jun 2006 14:03:00 EST. Please see our terms for use of feeds.

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