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Another Step On The More-With-Less Path

2012 Ford Explorer EcoBoost

Ford is no stranger to convincing buyers to embrace smaller displacement, forced-induction engines over their larger, naturally-aspirated counterparts. A little less than a year ago, skeptics wondered whether typically change-averse full-size truck consumers would be willing to swap their tried-and-true V8 for the turbocharged V6 EcoBoost engine now available in the F-150. According to Ford, that question has been answered - fully 41 percent of its half-ton pickups are rolling out the door with a forced-induction six-cylinder under the hood.

There's no great mystery behind the trend. As fuel prices have inched their way upward, vehicle shoppers have begun to count efficiency among the biggest factors that influence their final decision. According to Ford, a whopping 35 percent of Explorer buyers count the vehicle's fuel efficiency as the biggest reason behind their purchase.

Now the Dearborn-based automaker is hoping to repeat the success of the F-150 with the Explorer, and its smaller stablemate, the Edge, by welcoming a new, smaller engine to the EcoBoost family: a 2.0-liter turbocharged direct-injected inline four-cylinder. This engine boasts more torque and greater fuel efficiency than the standard 3.5-liter V6, but gives up a few horses and will cost shoppers an additional $995 when it hits dealers.

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2012 Ford Explorer EcoBoost originally appeared on Autoblog on Mon, 29 Aug 2011 11:57:00 EST. Please see our terms for use of feeds.

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