equinox
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0Chevrolet to employ new "Excellence for Everyone" ad campaign 1268317680
General Motors is working hard to improve the image of its core brands, and the largest GM division, Chevrolet, will be getting some fresh new marketing in the near future. The theme, "Excellence for Everyone" will debut in ad spots over the next two months. In a web chat yesterday, GM's North ...
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Chicago 2010: Bad Timing Dept. - Prius MotorWeek Drivers' Choice winner; Toyota declines JDM award 1265900460
2010 Toyota Prius – MotorWeek Drivers' Choice Award winner for Best of the YearBy February of each year, we are always right in the middle of awards season, and no, we're not talking about the Golden Globes, Grammys or Oscars. We are, of course, referring to Car and Truck of the Year ... -
Review: 2010 Honda CR-V defends the CUV crown 1265734800
2010 Honda CR-V - Click above for high-res image galleryThe Honda CR-V charged into the breach back in 1996, showing traditional SUV buyers that a rapier could work as well as a broadsword. When gas prices turned the body-on-frame market topsy-turvy, might didn't necessarily equal right. The ... -
Report: GM may reopen factories to keep up with high demand 1263421680
2010 Cadillac SRX – Click above for high-res galleryGeneral Motors had a tough 2009, but one very bright spot was the success of some of its newest models. GM North America President Mark Reuss has informed reporters at the Detroit Auto Show that the plants that build the Cadillac SRX, ... -
Detroit 2010: Ford sweeps North American Car and Truck of the Year awards for 2010 1263218220
Mark Fields, Ford's President of the Americas, accepts the hardware from Tony Swan of Car and DriverFor just the third time in the 17-year history of the North American Car and Truck of the Year, one manufacturer has taken home both pieces of etched glass. Ford's 2010 Fusion Hybrid and Transit ... -
GM recalling 59,000 2010 Chevy Equinox, GMC Terrain CUVs over faulty defrosters 1262014140
2010 Chevrolet Equinox – Click above for high-res image galleryGeneral Motors' hot selling new Theta platform crossovers, the 2010 Chevrolet Equinox and 2010 GMC Terrain, face their first recall. The National Highway Traffic Safety Administration has announced that GM will recall some ... -
Review: 2010 Chevrolet Equinox sets the tone for New GM 1255535820
2010 Chevrolet Equinox – Click above for high-res image galleryIt's fitting that General Motors has a vehicle named after an astronomical phenomenon that marks the seasons. The first Equinox came from the "old" GM during the autumn of its long slide. Since then, the General has emerged ... -
REPORT: GM considering boosting production of four hot sellers: Camaro, Equinox, Lacrosse and SRX 1253196000
2010 Chevy Camaro – Click above for high-res image galleryGood news has been in short supply for General Motors so far this year, but increased demand for its new products shows that the worst of times may be in the rear view mirror. Automotive News is reporting that GM may increase ... -
First Drive: 2010 Chevrolet Equinox ushers in New GM era 1244735820
2010 Chevy Equinox – Click above for high-res image galleryThe Chevrolet Equinox has never really been a loser in the compact crossover segment, but it has also never really been a leader, either. It was always just kind of "okay," with milquetoast styling, so-so performance and reasonable ... -
GM pledges to use plug-in hybrid tech in only one brand 1241616360
The Saturn Vue was supposed to be GM's first plug-in hybrid, but the pending loss of Saturn leaves the General's upcoming plug-in tech without a vehicle or brand. The Vue plug-in was originally going to arrive in 2011 in a cooperative demonstration test fleet with the U.S. Dept. of Energy (DOE) and ...
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New York Preview: 2010 GMC Terrain prepares to polarize 1238904060
2010 GMC Terrain live shots – Click above for high-res image galleryWhile GMC's new-for-2010 Terrain crossover may be all but identical to Chevrolet's Equinox, one look at this bluff-faced polarizing design will tell you that badge-engineering wasn't part of the program at General Motors. ... -
2010 Chevy Equinox priced $1,800 less than 2009 model 1238701200
2010 Chevrolet Equinox - Click above for a hi-res galleryChevrolet has just announced pricing on its new-for-2010 Equinox crossover, and it will carry an MSRP of $23,185 (including $745 destination), a handy $1,800 less than the outgoing model.That $23k and change will net you the base ... -
Spy Shots: GMC Terrain spotted looking all but production-ready 1232562420
Click above for a high-res image gallery of GMC Terrain spy shotsJudging by the looks of this prototype, plans for a GMC version of General Motors' updated Theta platform are almost ready for prime-time. Essentially the replacement for the Pontiac Torrent, this cladded-up GMC Terrain prototype ... -
Spy Shots: 2010 Chevy Equinox 1218490440
Click above for a high-res gallery of the 2010 Chevy Equinox.The stealthy lensmen at KGP have caught the 2010 Chevrolet Equinox making the rounds at General Motors' internal testing facility, and they've provided us with a better glimpse of Chevy's new crossover, beyond the low-res image that ...
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LA 2007: Lutz and Peper show off Chevy's high efficiency fleet 1195153260
Promising the best possible fuel economy for whichever type of vehicle its customers choose, GM's Bob Lutz and Ed Peper trotted a full lineup of green vehicles from their arsenal. The Aveo5, Impala E85, Malibu Hybrid, Tahoe Hybrid, Silverado Hybrid, Volt, Equinox Fuel Cell, Beat and Groove were ...
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Staying Special: Chevy to tone down use of SS label 1166364840
How often do we see a so-called "sports" version of a car where the manufacturer has clearly forgotten the "sports" part? The Chevrolet Malibu SS comes to mind (along with many others), but GM says "No more!" having over-diluted the SS label. According to global design VP Ed Welburn, "Not every car ...
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Spy Shots: GM's super Thetas from Chevy and Pontiac 1163362620
The Chevy Equinox and Pontiac Torrent, General Motors' two badge-engineered SUVs based on the Theta platform, are about as vanilla as sport utilities come. Therefore, we've been eager to learn more info about high performance versions the General has in the works. The Equinox one will be badged as ...
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Army takes delivery of Equinox FCV as Project Driveway kicks off 1158948120
The US Army took delivery of the first Chevy Equinox fuel-cell vehicle yesterday during a Washington, D.C. ceremony that marked the kickoff of GM's new Project Driveway initiative. Maj. Gen. Roger A. Nadeau (above), commander of the US Army's Research, Development and Engineering Command, was on ...
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"Project Driveway": GM launches largest ever fuel-cell fleet 1158582900
General Motors yesterday unveiled plans for "Project Driveway", a field market research project that will place 100 hydrogen-powered fuel-cell vehicles with customers across the United States. A diverse cross-section of customers with varied driving environments will be chosen to participate in ...
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General Motors to continue crossover binge with compact CUVs 1148420040
General Motors has announced in the past plans for 14 crossovers, and it looks like deliverance is near. The automaker says it's planning some compact crossovers for the global market to be produced in Thailand, Mexico or India, and will market the vehicles under the Chevy, Saturn, Opel, and maybe ...

