eminem

Chrysler and Pure Detroit have agreed to a settlement in the legal wrangling over Chrysler's "Imported from Detroit" tagline. According to The Detroit News, the automaker and T-shirt purveyor have asked a judge to dismiss the lawsuits against one another. Terms of the agreement were not ...

Last year, Chrysler made a big splash in the advertising world with its "Imported From Detroit" campaign, a marketing blitz that kicked off with a Super Bowl spot featuring rapper Eminem behind the wheel of a Chrysler 200 sedan. The campaign jumpstarted a national dialogue about Detroit, went on ...

It's been a serious year for automotive advertising. From dancing hamsters to big-name talent like Jennifer Lopez, Eminem and Dr. Dre, we saw automakers go all out in an attempt to lure buyers to their showrooms. But which spots garnered the most eyes? SkiddMark.com has taken the time to rank the ...

Edgar Albert Guest was a transplanted Detroiter, his family having moved from Birmingham, England to The Motor City well before Detroit earned that nickname. From there, he embraced the city and life itself, penning more than 10,000 poems with titles like "On Quitting" and "It Takes a Heap O' ...

Everyone remembers Chrysler's 'Imported from Detroit' Super Bowl ad that starred rap artist Eminem and featured the new 200 sedan. To build on the success of this ad, the automaker is now launching the Imported from Detroit Project, in conjunction with Eminem, that will highlight events and ...

Audi and Chrysler looked ready to tussle over the German automaker's European commercial for the 2012 Audi A6 Avant. The commercial spot in question had many accusing it of being a bit too close to the Chrysler "Imported from Detroit" campaign that kicked off with Eminem selling the world on ...

The Chrysler 200 Super Bowl ad has all the makings of an instant classic. The two-minute long spot had star power, a terrific soundtrack and an uplifting message that struck a chord with the working man. We loved the commercial, and after a strong reception, we fully expected other automakers' ...

Chrysler's two-minute long Super Bowl commercial won nationwide praise for its uplifting, can-do message about the embattled city of Detroit. And if you think the novella-sized spot for the Chrysler 200 was ...

The hit single Lose Yourself is the most successful song from Eminem's career to date. It's gone platinum four times over and was the first rap single ever to win an Academy Award for Best Original ...

It took guts on many levels. Chrysler created a two-minute ad for the Super Bowl in just the last couple of weeks to promote its new 200 sedan. Cost: About $10 million give or take. The ad, starring Eminem and ...