edward whitacre

Earlier today we told you that General Motors would be announcing a new initiative that gives customers a 60-day money back guarantee on any Chevrolet, Cadillac, Buick or GMC ...

General Motors wants to prove to you that their vehicles are up to snuff, and The New York Times is reporting that a new marketing initiative aims to get more customers behind the wheel of GM cars and trucks. The General's rumored Satisfaction Guaranteed program promises to give customers their ...

Newly tapped General Motors Chairman Edward E. Whitacre, Jr. may have built AT&T into a telecommunications powerhouse, but it's fair to question whether he can help do the same for GM. You see, he isn't particularly savvy on the whole auto business thing. In his own words: "I don't know ...