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Car vs Bike: It's a story we've heard told and seen played out countless times before, but it's one of which we never get tired. Or seldom, anyway, especially when it pits such lust-worthy machinery against each other.

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Ducati has given its Diavel V-twin sport cruiser an upgrade in styling and mechanics for the 2014 Geneva Motor Show. The biggest change is the addition of the latest generation of its Testastretta 11° Dual Spark engine with 162 horsepower, but it also receives a new exhaust design and full LED headlights.

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The classic car-versus-motorcycle comparison is put to the test as Autocar pits a 2013 Audi R8 V10 against the Ducati Diavel in a run from 0-150-0 miles per hour. While you might expect the 162-horsepower Ducati weighing just 515 pounds to blow away the 542-horse, 3,500-pound Audi, this particular test measures the acceleration and braking of both high-performance machines.

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Pirelli teamed up with tattoo artist Scott Campbell for a special project at the tire manufacturer's newest flagship store in Milan, Italy. Campbell turned his skill with a needle and ink to tire sculpting. Using a gouge, the artist inscribed images of an eye, a heart and a skull into the tread of a Diablo Rosso II tire that was then fitted to a special-edition Ducati Diavel on display at the Corso Venezia store. Those same designs were also featured on a unique Dianese riding jacket alongside a

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The black-and-white Ducati Diavel AMG Special Edition is a lump of two-wheeled mean that takes cues from both the bikemaker and tuning house. The five-spoke wheels are derived from AMG, as well the aluminium radiator grilles, exhaust and Alcantara seat. What's more, the Desmodromic cam-timing system is set by hand and signed by the responsible engine technician, just as an AMG engine is built and signed by one man.

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From MotoGP sponsorship to new cars for its riders and even a co-branded speedboat, Ducati and AMG have not missed a single opportunity to promote their new partnership. And the latest is set to debut at the upcoming Frankfurt Motor Show.

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2011 Ducati Diavel – Click above for high-res image gallery

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Ducati Diavel teaser – Click above to enlarge

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