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Fewer than 200 1964 Imperial Crowns exist today, and this one comes with provenance.

Don Draper's big, red convertible is the undisputed star of this particular show.

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With "Mad Men" now concluded, the studio is auctioning off all manner of memorabilia, including this 1965 Cadillac Coupe de Ville that Don Draper drove on the show.

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Remember the story line in this year's Mad Men? The acclaimed series on AMC about an ad

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Product placement in television and film has become so commonplace that we almost expect any mention of a specific brand on camera to be paid for in full by the company in question. And so we might have assumed with this week's episode of Mad Men, but apparently that wasn't the case.

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Mad Men's John Slattery, Lincoln's new pitchman. Follow the jump to watch the new TV spot.

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