Travis Pastrana has had a tough start to 2012, wrecking out of nearly every race he's entered. The Global RallyCross Championship has been particularly frustrating, with the Red Bull Motorsports driver finishing 8th and 15th in the first two events of the season and failing to make its past the first round of the X Games after getting smashed into the wall in the first turn.
If you had one evening to record a promotional video and photo shoot, a full camera crew and the only Dodge Dart rally car in existence, what would you do with it? If you're Travis Pastrana, you bring your buddies from Red Bull with you to Chrysler's Chelsea Proving Grounds and you film them filming you hooning the bejeezus out of it.
Although we don't doubt it's been done, turning a Dodge Neon or Caliber into a race car would be a bit of a stretch. The Dart, however, is another beast entirely. So people stood up and noticed when Dodge announced it was fielding a competition version of its Alfa Romeo-based compact sedan – with no less prominent a performer than Travis Pastrana behind the wheel – in the Global RallyCross Championship.