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    Official: Gemballa debuts real diamond finish for cars

    Matte. Mirrored chrome. Gold-plated. You can now add diamonds to the growing list of ostentatious and extravagant finishes being applied to cars these days. Longtime Porsche tuner Gemballa has announced a new automotive finish that literally uses diamonds to create its million-dollar ...

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    Maybach and de Grisogono team up to offer diamond-studded limousines

    Schmuck. It's the German word for jewelry. It's also the kind of customer who would be interested in buying a Maybach paved in diamonds. But that doesn't appear to be deterring the top-of-the-line Daimler brand from icing out its limousines like a rapper with a new record contract. Back in ...

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    Bugatti Veyron diamond-and-gold scale model even costlier than the real thing

    1:18 scale Bugatti Veyron replica in solid gold – Click above for image gallery
    How do you make the Bugatti Veyron – widely touted as the most expensive new production car in the world – even more costly? By miniaturizing it and forming it completely out of 24 karat gold and ...

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    McLaren gives Button and Hamilton extra bling for good luck

    Lewis & Jenson's diamond-encrusted steering wheels and helmets, 2010 Monaco GP Click above or below-right for high-res image gallery
    We've seen F1 teams pulling all kinds of shtick in an effort to edge out the competition. But embedding diamonds into the helmets and steering wheels? Well, it ...

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    VIDEO: Maybach in the sky with Diamonds

    In a perfect world, money would come with good taste. Unfortunately, we don't live in a perfect world, and so we get the Maybach. And just in case, for even a minute, you were misguided to think that tastelessness had its limit, DaimlerChrysler's uber-luxury marque is there yet again to remind you ...


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