commercials

There have been many great car commercials over the years, but is it possible to define the best? Well, Ad Week recently took a crack at it by rating the top commercials of the year by looking at their view counts on YouTube, but Auto Express took a more democratic approach by putting the ...

Perhaps no car company has made bigger splashes in the last two years at the Super Bowl than Chrysler, and the automaker's marketing chief, Olivier Francois, said today that he plans to be all over the big game again in February. Last year, the company made an ad featuring Hollywood icon Clint ...

Drama, suspense, romance, horror – just about everything you might want from a great big-budget flick has been packed into this minute-long masterpiece from Smart (or its ad agency, anyway). Smart has been pushing its 2013 ForTwo fairly aggressively over recent weeks, debuting new series ...

Hot on the tail of the music video for Sharam's "Fun" comes word that an advertising agency will attempt to recreate the chase scene from Bullitt in downtown San Francisco once again. According to SF Appeal, Duroo Productions, Inc. is set to film a spot for a Korean-based movie theater chain ...

Recently, we showed you a behind-the-scenes look at Cadillac's newest commercial featuring the CTS-V sedan out on Germany's hallowed-be-thy-name Nürburgring. Now, after all of the editing and ...

The flying, floating, "Life Design" and power-of-dreams Honda CR-Z is about to make its debut on Japanese television in the form of two 30-second spots. As one might expect, they're high on imagery and low on zero on specs or ...

"It's peppy," the salesman said as an enticement to buy... It's not that the Mazda 323/Ford Laser-based first-generation Tracer was a bad car, but the Escort apparently called stronger for our own hard-earned dollar, so ...

Fiat exec Olivier Francois has a big reputation that's based on results. As head of the Lancia brand, he has garnered it more attention than it's had in many years, and the marque sells more cars more consistently. He has done ...

It was three years ago that Cadillac switched to ad agency Modernista!, and one year leater it rolled out its "Life. Liberty. And the Pursuit." campaign. In a four-sentence statement put out by Cadillac General Manager Bryan ...

So we knew that Bob Lutz didn't like the course General Motors commercials were taking – but no one knew what he did like. Now that he's back from vacation in the Caribbean, he's laid out what he has enjoyed: ...