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    Video: Subaru WRX STI gets all gymkhana slidey in new European ad
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    A good partner makes sacrifices for a significant other. They aren't always fun, but sometimes chores have to be done. Subaru's European ad for its new WRX STI clearly understands that dynamic, as it shows what to what lengths a guy is willing to go in order to get his lady some bread in time for ...

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    Video: 2015 Cadillac ATS sedan gets early reveal in making-of video
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    Cadillac is apparently preparing to roll out a minor facelift for the ATS sedan – which we know not because General Motors has already revealed it or because we're looking at it in a fresh batch of spy shots (though we've seen that too), but because a behind-the-scenes video from the ...

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    Video: 2015 BMW X4 gets its small-screen debut
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    It's easy to dismiss the 2015 BMW X4. On one hand, the high-style crossover seems more like a boardroom decision than a practical one. In a world with the 3 Series, 4 Series, X3, 3 Series GT and 4 Series Gran Coupe, is BMW really being inundated with requests for a baby X6? Of course, when we ...

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    Video: Fiat GIF-based ads make our heads spin
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    Take a good, long look at the image above. Don't worry, it's completely real; you're not hallucinating. Would you believe that's an actual screencap from an actual ad commissioned by Fiat that's airing on actual television? Believe it. The commercials started as a series of animated GIFs from ...

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    Video: Ken Block and friends race light in silly-beautiful Castrol commercial
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    How does one make fast, loud, drifting cars better? Well, you can add more fast, loud, drifting cars or you can add lasers. Either or, really. In this case, Castrol did the right thing and added both, creating a highly stylized commercial for its Edge Titanium motor oil starring South African ...

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    Video: Renault brings touch of F1 to your grocery shopping
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    Have you every been in the grocery store after watching an exciting race on TV and you started sliding the shopping cart around corners and clipping apexes, until you scared an old lady buying flour? That could be just us, but apparently Renault understands the feeling. The company has a new ad ...

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    Video: Gus Van Sant casts the BMW i8 in soft light
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    BMW has spent the better part of a century building its reputation with fossil-burning transportation, but now it's banking heavily on the success of its new i family of electric vehicles. In order to succeed, it will need to sell examples of the i3, but sell the idea with the i8. And in order to ...

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    Video: Jeep launches new ad with unreleased Michael Jackson track
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    We've recently heard much about how Fiat-Chrysler CEO Sergio Marchionne plans to pump up the volume on Jeep sales, inaugurating new models and global dealerships. But that's the stuff outlined in five-year plans; right now, advertising and special editions are at the fore, and the late Michael ...

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    Official: Nissan 'Ride of Your Life' campaign turns an Altima into a race car [w/video]
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    Nissan definitely makes some exciting vehicles. The GT-R has received continuous improvements to keep it at the head of the pack in the performance car world. And the Leaf might not bring driving intensity, but its technology is quite impressive. However, there is nothing especially thrilling ...

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    Video: First 2015 Hyundai Sonata ad surfaces
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    The new Hyundai Sonata just made its debut at the 2014 New York Auto Show, but it's already begun making its slow march towards dealers, meaning it's about time we start seeing ads for the new family sedan on the TV and internet. This 62-second spot is one of the first. The ad places a ...

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    Video: This BMW 2 Series ad has run afoul of Aussie ad watchdogs [w/poll]
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    A complaint by an Australian movie-goer has put the brakes on an extended in-theater ad campaign by BMW, and drawn the attention of the country's Advertising Standards Board. According to the anonymous complaint, the ad "portrays an unfavorable message, contrary to safe and sensible ...

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    Video: Subaru XV runs over dog in Russian ad, but in a funny way
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    In case you're wondering, no, the woman didn't actually hit the dog. This is just a commercial, and a fairly clever one after you get over the perceived canicide, that's meant to show off the desirability of Subaru's lifted Impreza wagon, the XV Crosstrek. We'll try not to spoil it for you, ...

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    Video: Dodge offers 100 years of solid advice in new ad
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    This is a cool ad. Dodge, which is celebrating its centennial this year, recruited some of its peers to see what you should and shouldn't do in life. Of course, some are obvious - don't complain, learn from your mistakes and live for now. Then again, some are less obvious. Some, actually, are ...

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    Video: Can-Am Spyder gets Mark Messier's seal of approval
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    Mark Messier played in the National Hockey League for 25 years and was so good at it that he earned the nicknames The Moose, Mr. June and The Messiah. In 1994, as captain of the New York Rangers and with his team down three games to two in the Eastern Conference Finals, he guaranteed the New York ...

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    Video: Watch Jeff Gordon get back at Jalopnik with this awesome prank
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    Nearly a year ago, NASCAR champion Jeff Gordon teamed up with Pepsi for a commercial. Gordon would be disguised and terrorize a used car salesman on an extreme test drive. It was staged, quite obviously, we said. Our friends at Jalopnik were a bit more vociferous in calling out the ad's more ...

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    Video: P. Diddy hosting Fiat 500L desert party
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    Fiat didn't run an advertisement during this year's Super Bowl. We've no idea why, though, because based on this recently released 60-second spot, the Italian brand probably could have done quite well during the big game. The spot, called Mirage, stars Sean "Diddy" Combs (who happens to be the ...

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    Acura puts on display of mechanical horsepower in new ad
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    Originally forged with a brand identity based on luxury, sportiness and practicality, Acura has spent the last decade or so struggling with its image. The sporting credibility suffered a mighty blow with the loss of cars like the Integra, RSX and NSX, and recent years have seen the Japanese ...

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    Report: Bob Dylan to star in Chrysler Super Bowl spot [w/videos]
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    Billboard reports that Bob Dylan will be working with Chrysler again, this time starring in a Super Bowl ad expected to showcase the company's new 200 sedan. The rock icon first tied up with the Chrysler Group late last year when a commercial for the new 2014 Jeep Cherokee used Dylan's unreleased ...

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    Video: Toyota Highlander Super Bowl Muppet ad is pure Mayhem
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    We previewed Toyota's upcoming Super Bowl ad nearly a week ago, but with the big game just around the corner, the Japanese brand has now dropped the minute-long spot which will air on Sunday. As we said in that original post, the commercial stars Terry Crews from Brooklyn Nine-Nine, the Muppets ...

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    Video: Hyundai's second Super Bowl ad is a Nice piece of work
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    Yesterday, Hyundai unveiled its Dad's Sixth Sense Super Bowl ad, which showed off the 2015 Genesis Sedan and its auto emergency braking system. While a fine spot, it lacked the pizzaz we expect of a commercial for the big game. Hyundai's second half-minute commercial, however, is more of what we ...

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