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    Official: Lincoln putting perfume on its sales

    Lincoln has a scent. But unlike those from Mustang, Lamborghini or even Shark by Tara, you can't buy it and you have to visit a Lincoln dealership to inhale its notes of jasmine hedione, mate tea leaves and tonka beans. Essence of Lincoln - that's what it's called - is being piped through the ...

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    ETC: What's that smell? It's a Bentley Boy

    The modern Bentley Boy finally has something fitting to wear underneath his scarf and ulster: the fragrance in the Lalique for Bentley Crystal Edition or the Bentley for Men and Bentley for Men Intense scents. French crystal house Lalique designed a limited edition flacon shaped like the Flying B ...

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    Avon and Carl Edwards team up on Turn 4XT cologne

    Racing and random sponsorships go together like corn dogs and beer, but even so, we're amazed by some of the partnerships that the marketing gurus of the world cook up. Allow us to introduce you the newest fragrance from Avon: Turn 4XT. The new cologne is being promoted by none other than NASCAR ...

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    Steve McQueen cologne is what cool smells like

    Steve McQueen – Click above for high-res image gallery
    Even though he's long gone, Steve McQueen and his King of Cool attitude can be found all over the place. His name, likeness and films are licensed by numerous companies for the purpose of hawking everything from t-shirts, hoodies and ...

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    VIDEO: STR8 Weird: Euro cologne TV spot sounds like Mopar, looks like Chevy, but mostly stinks

    STR8 Challenger cologne TV commercial -- Click above to watch the video
    According to one of the YouTube commenters for the STR8 Challenger cologne commercial embedded after the jump, it was made for Polish television. Which , of course, makes perfect sense, since the whole thing's in English. ...

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    Sniff & Shift: Porsche Design completes the package with new scent, driving shoes

    Porsche Design driving shoes (above) and fragrance (below right) – Click for high-res image galleries
    We've all seen people stepping out of exquisite sports cars dressed like total slobs, and the whole image thing just goes up in a cloud of smoke. Porsche Design seems to have made it its ...

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    Carbon Offset: Toyota sells F1 spare parts

    Here's a little problem to solve: Although budgets are shrinking, it still costs million to run a Formula One team. On the other hand, the teams go through spare parts like a rib joint does napkins. Meanwhile, collectors and enthusiasts have proven willing to shell out big bucks for authentic ...

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    Cologne plant begins pumping out 2009 Ford Fiesta

    Click above for high-res gallery of the Fiesta beginning production Ford has finally begun production of the all-new 2009 Ford Fiesta in Cologne, Germany, today. After an investment of 455 million Euros (about $674 million) to restructure and modernize the plant, Ford is expecting its 4,000 ...

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    Mustang Blue: The new smell of 'Stang

    A year after the introduction of the original scent, Aramis and Designer Fragrances have unveiled a new Mustang cologne variant. Mustang Blue, according to the manufacturer, is "the definition of confident, sexy and powerful for the Mustang man." A delicate blend of axle grease, brake fluid, and ...

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    Toyota F1 pins its hopes on new TF108

    'Tis the season to unveil new F1 cars, and following Ferrari's unveiling of the new F2008 and McLaren taking the wraps off its MP4/23, Toyota is next having debuted the TF108 at the team's headquarters in Cologne, Germany earlier today. The TF108 departs from last year's TF107 primarily in two ...

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    Smells like Bull: Lamborghini cologne

    var digg_url = ''; Who wants to smell like a bull? Everyone, or so the fashionistas are banking on. Tonino Lamborghini and perfume company Coty (which, unfortunately, does not stand for "car of the year") have signed a licensing ...

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    Do you smell fastback? Estee Lauder announces Mustang cologne

    Talk about badge engineering. Aramis and Designer Fragrances, a division of Estee Lauder, has partnered with Ford to "bring the Mustang man to life." How? With a cologne spray, of course. The same fragrance design house that has created for Donna Karan, Missoni, and Coach, has "engineered" a scent ...

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    Smell like a Bugatti for only five grand

    The Bugatti Veyron costs $1,700,000. The Bugatti watch costs $200,000. It stands to reason, then, that the Bugatti perfume should cost nearly $5,000. Some might scoff at the Volkswagen Group's capitalizing on the merchandizing of its super-mega, ultra-premium exotic marque, but while the Ferrari ...

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    Toyota sends Fuel Cell guru to F1

    Toyota is sending Tadashi Yamashina from corporate headquarters in Japan to Cologne, where their F1 team is based. On the surface it looks like a routine, mundane management shuffle, with Toyota sending over an experienced manager to help get things moving with the Formula One team that's been a ...

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    Daytona 500: The Fragrance

    Marketing is an amazing thing these days... this is right up there with Tony Stewart's sweaty towel. Elizabeth Arden announced last week in Daytona Beach that the company would make a new fragrance called 'Daytona 500.' The fragrance maker describes the scent as opening "with top notes ...


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