The Pebble Beach weekend is without a doubt one of the preeminent classic car gatherings on the calendar. But while most of the events that make up the weekend are essentially static displays, our favorite may be the Monterey Motorsports Reunion at Mazda Raceway Laguna Seca. That's where you can actually see classic racing cars doing what they were made for in the first place. And every year, organizers of the event select a featured marque.
Sure, we think of Chevrolet as an American automaker. One of the most American, at that. But its eponymous founder wasn't born in these United States. He was born in Switzerland. La Chaux-de-Fonds, to be exact, and so to celebrate the brand's 100th centenary, it has commissioned a local artist to erect a statue of Louis Chevrolet in his hometown's Parc de l'Ouest.
There's no shortage of ways for an automaker to celebrate a big anniversary. Debuting a pivotal new product – like the new Giulietta – is one of 'em. Commissioning a series of concept cars – like the Pininfarina 2uettottanta, Bertone Pandion and Zagato TZ3 Corsa – is another. And so is hosting a huge rally for owners of its vehicles from around the world. Alfa Romeo, which this year celebrates its landmark centenary, is doing all of this and more.