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80Another slew of Fiat 500 Abarth ads with Catrinel Menghia released

Ah, Catrinel Menghia. Fiat knows a good thing when it finds one, and so it's no surprise to see a trio of new advertisements staring the Romanian-born and Italian-speaking model alongside the 2012 500 Abarth.

28Baby channels Catrinel Menghia in new Fiat ad

Fiat scored a major hit with its commercial for the 500 Abarth starring Romanian model Catrinel Menghia. Released last November as a web-only video, the spot exploded in popularity when it hit the airwaves during the Super Bowl in February. Having proven that a dollop of sexiness is enough to get your attention, Fiat has chosen a different but equally well-proven tactic for this new 500 Abarth commercial: babies.

73Charlie Sheen injects some tiger's blood into Fiat 500 Abarth

What do you do when you want to cast your cute little city car as a truly bad ass performance machine? How about hiring an infamous drug enthusiast actor, a guy who insists he has "tiger blood" flowing through his veins?

34VH1 does the Pop-Up Video thing with Abarth's "Seduction" ad

There's no question that Fiat's "Seduction" ad was a big success. Launched just a few weeks ago to coincide with the North American debut of the Fiat 500 Abarth, the minute-long commercial quickly went viral to amass over two million views. And with good reason. The spot's got everything: cars, sexy, funny.... So what more could Fiat do with the ad? Pop-Up Video, of course!

106Fiat 500 Abarth ditches JLo for Italian sex appeal

Jennifer Lopez may be all well and fine for plugging the regular Fiat 500, but for the new Abarth version, Fiat's going to need something a little... racier. So for the latest spot advertising the arrival of the Scorpion-fettled Cinquecento, Fiat USA (also known as the import-flavored Chrysler division) took a decidedly different approach.

15Lancia gets wet in Venice with model Catrinel Menghia and Martini Racing [w/VIDEO]

Lancia di Lancia launches in Venice – Click either image for high-res image gallery

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