What do you do with a program that is driving so many customers into your showrooms that inventory is now running low? If you are Chrysler, and it's the popular incentive plan tied to the government's C.A.R.S. (a.k.a. "Cash for Clunkers") program, you extinguish it and replace it with a new, less attractive version. Really.
Though not many noticed, Toyota employed the use of incentives to increase sales of its Prius hybrid for the first time ever in January. The incentives varied around the country and included low lease payments, cheap financing and cash back to dealers for each unit sold. Automotive News reports that in New York state, customers could order up a Prius lease for just $249 per month. In Michigan, Ohio and Kentucky, shoppers could finance the little guy for 3.9% for 36 months.
In a move of incredible faith or outright desperation, Chrysler will slap $1,000 on the hood of their newly released Sebring for owners that are willing to part with the sedan's closest competitors. The offer is good through select dealerships up until November 30th and is only available to lessees of the Toyota Camry, Honda Accord, Ford Fusion and Nissan Altima.
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