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cadillac europe strategy
2011 Cadillac CTS-V Coupe – Click above for high-res image galleryAmidst all the turmoil at General Motors last year, Cadillac lost a large chunk of its European distribution with the collapse of its partner, the Kroymans Group. General Motors has now decided to make a renewed push into ...
It's going to be hard for Cadillac to live up to its longtime billing as "The Standard of the World" if the brand isn't available in much of it. Despite this, General Motors has decided to pull Cadillac from nearly half of the 25 European markets (not including the U.K. or Russia) in which it ...
The all-new Cadillac Escalade will be the first vehicle to hit the ground in Europe as the American luxo-marque initiates stage two of its European invasion. It'll appear in showrooms at the end of the year, joined by the all-wheel-drive STS, which will be offered for the first time. Also in '06, ...