Brembo has announced a major, $115-million investment in its Homer, MI factory (don't feel bad if you have no idea where Homer is, your author, a life-long Michigander, had to look it up on a map). The plant is about a 70-mile drive from Brembo's North American research and development headquarters in the Detroit suburb of Plymouth.
In the auto industry, running into a car with the familiar "Brembo" moniker on its brake calipers is not uncommon. Ford fitted a set to its last-generation Mustang, and the Nissan Z and Mitsubishi Lancer Evolution featured the company's stoppers for years. Combined with all the brakes Brembo supplies for Porsche, Ferrari and other high-end marques (to say nothing of its extensive motorsports efforts), it should come as no shock that the man in charge of the company is quite wealthy.
Now that the dust has begun to settle after the SEMA explosion, we're discovering a handful of awesome videos that shed a little more light on some of our favorite cars from the show. That includes the ID Agency Ford Focus worked up with professional fixed-gear bike rider Michael Chacon. The hatch wears some seriously sexy BASF paint, and with a body kit drawn up by design guru Jon Sibal and a Wraptivo carbon fiber roof, the Focus has some serious attitude. An AEM cold-air intake and a Magnaflow
There are few things in this realm or the next that can't be cured with the judicious application of forced induction. Just ask the engineers at the Hyundai Technical Center. They were able to take the Hyundai Genesis Coupe and wring more than 450 horsepower from the vehicle's 3.8-liter V6 engine. The result is the Genesis Hurricane SC we saw at this year's SEMA show, and Hyundai has turned out a new video of the high-performance coupe to show off every last detail.
Word has it that BMW is working on some serious stoppers for its M5. According to Bimmerfile, Dr. Herbert Diess, a member of the BMW board of management, has confirmed that the company is currently testing carbon ceramic discs for the M5 and upcoming M6. Brake supplier Brembo has teamed up with SGL Carbon for a joint venture to manufacture the discs, and Brembo is already responsible for bits like the multi-piston calipers already at work on the 2012 M5.
New technologies always cost the early adopters big bucks. But higher demand leads to increased supply, and costs eventually go down to the level accessibly by the common man. So while carbon-ceramic brakes might be a big ticket item right now – often dipping into five figures as optional equipment on European exotica – Brembo has formed a new joint venture with carbon-fiber supplier SGL Group with the specific goal of mass-producing the brake technology for widespread application.
Aluminum, titanium, stainless steel, vulcanized rubber...it was only a matter of time before somebody made a watch out of carbon ceramic. And who better to do it than Brembo and Meccaniche Veloci? The former you'll know well as the most recognized name in brakes. The latter may be known to some of you as the Italian watchmaker that designed the Quattro Valvole timepiece, named and styled after the four-valve cylinder head and incorporating four individual automatic Swiss watch movements. Now the
With fewer cars being produced and sold, automotive suppliers face the same challenges as automakers. Italy's Brembo, producer of some of the most delectable braking hardware, will be laying off more than 1,800 workers to cope with a fourth quarter loss. The cuts will more closely align Brembo's production with newly decreased demand, and will affect workers at Brembo's locations in Italy, Mexico, and Poland. There is a government/industry fund that Brembo wishes to tap to help pay for the layof
Pirelli's Cyber Tire will provide real-time tire performance information via a chip/transponder setup in the tire tread. Operating temperature and pressures, typology of the road's surface, and vertical load exerted on the tire will be among the data collected and monitored. The system will work in conjunction with another Pirelli invention, the Cyber Wheel, which will convey wheel information such as hub loads in the same way.
When you build a car with as much velocity potential as a Ferrari, the ability to dissipate kinetic energy is just as important as the ability to accumulate it. Brakes work by transforming kinetic energy into heat energy, at least some of which is absorbed by the rotors and pads. As the temperature of the brakes increases they lose effectiveness. Engineers developed carbon ceramic brakes, originally implemented on race cars, and offer tremendous stopping power with much improved fade resistance.
It seems that BMW wants to join the Brembo club, so in an all-too-brief blurb, Reuters is reporting that the Bavarians will begin to equip their vehicles with Italy's famed stoppers. There's no indication about what particular models will be graced with Brembo setups, but in keeping with tradition, expect to find the telltale red calipers behind the wheels of BMW's M-modified models. We can't help but find it coincidental that this news comes mere days after Brembo bought Hayes Lemmerz's North A
Consolidation of aftermarket brake manufacturers seems to be all the rage recently, with Centric consuming both PowerSlot and Stoptech, and now, Brembo has bought out all of Hayes Lemmerz's North American brake-components division. The Italian parts manufacturer dolled out a cool $58 million for both the Homer, Michigan and Apodaca, Mexico facilities, and in the process acquired the company's 250 employees. We're hoping that the deal bodes well for those of us looking to upgrade our current stop
So, AutoExpress releases information today that says that the new GT-R will come in at £29,000... in Japan. We're not sure how that's going to equate in U.S. dollars (or yen, for that matter), but what was even more interesting was that they divulged the varying levels of trim that will be offered when the GT-R goes on sale next year.
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