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Bosendorfer Audi Design Grand Piano - Click above for high-res image gallery

There are some things you just don't mess with. Like the shape of a grand piano. They've been making them for centuries, and though to a trained ear, one might sound different over another or even feel different to a skilled musician, by and large, they all bear the same shape. Because there are some things you just don't mess with. But then on the other hand, rules are meant to be broken. And after 100 years in business, Audi doesn't appear very eager to follow conventions. So to celebrate its centenary, the German automaker's design studio - and by that we mean their automotive design team, not a merchandising division - has teamed up with renowned Austrian keyboard builders Bosendorfer to produce a uniquely beautiful grand piano.

Of course, the same general shape had to be retained for the sake of acoustics, but one look at Audi's Bosendorfer tells you this is no ordinary grand, and chief designer Wolfgang Egger says the process will help his design team take a fresh look at automotive design as well. The Bosendorfer Audi Design Grand Piano will make its world debut at Audi's 100th anniversary celebration at the Audi Forum in Ingolstadt on July 16, after which it will be available to the public for a princely €100,000 (about $140,000). At that price level, don't expect to see one in the window down at the local music shop, but you can check it out in the high-res gallery below along with the details in the press release after the jump.


Gallery: Bosendorfer Audi Design Grand Piano


[Source: Audi]

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High Performance: Audi designs a €100,000 Bosendorfer piano to celebrate centenary originally appeared on Autoblog on Tue, 07 Jul 2009 17:30:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>audiaudi bosendorferaudi designaudi forumaudi pianoAudiBosendorferAudiDesignAudiForumAudiPianobosendorferbosendorfer audiBosendorferAudicentenarycentennialconcert grandconcert grand pianoConcertGrandConcertGrandPianoeggergrand pianoGrandPianoingolstadtpianowolfgang eggerWolfgangEggerTue, 07 Jul 2009 17:30:00 EST http://www.autoblog.com/feed/19089332/article-comments.xml http://www.autoblog.com/feed/2009/07/07/high-performance-audi-designs-a-bosendorfer-piano-to-celebrate/19089332/article-detail.xml 19089332 http://www.blogcdn.com/www.autoblog.com/media/2009/07/web_al090095_small_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2009/07/web_al090095_small.jpg -1 2