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Audi, BMW ad war taken to the streets of SoCal

Filed under: Marketing/Advertising, Audi, BMW


Click above to enlarge

Autoblog reader Conor sent us this photo of Santa Monica Blvd. in Southern California where a billboard advertising the new Audi A4 has apparently been up for months. The ad throws down a gauntlet at the feet of BMW with an image of the new A4 and the statement, "Your move, BMW." Whether by design or by happenstance, the Munich-based brand recently made its move, hoisting up a billboard across the street that displays the high-performance M3 and the word "Checkmate." Ouch. We're sure Audi will have more to say when the RS4/5 arrives sometime in the near future, but for now, BMW appears to have the final word in this billboard chess match.

As you'll likely remember, these two brands are no strangers to duking it out with each other in advertisements, having gone toe-to-toe with each other and Subaru in late 2006 over which brand had the most prestigious "Of the Year" award. Thanks for the tip, Conor.

VIDEO: CARnage - How not to get your M3 back on the track

Filed under: Motorsports, Coupes, Sports/GTs, Etc., Videos, BMW


Click above to watch video after the jump

Ouch. After taking an off-track excursion and narrowly missing major guardrail contact, the driver of this BMW M3 tries to just power back onto the track. Not so fast says the berm as it totally tears up the undercarriage. The driver's miscalculation leaves this high-performance 3-series high centered and in need of a push, and the car likely sustained more damage before its wheels were once again solidly on tarmac. Check it out after the jump. Thanks for the tip, Fred!

[Source: YouTube]

Rendered Speculation: BMW M3 Touring wagon by Jon Sibal

Filed under: Aftermarket, Wagons/Estates, BMW, Rendered Speculation


Click above to view more BMW M3 Touring renderings by Jon Sibal

Some of us live in the real world, while other spend time in Fantasyville. Jon Sibal falls into the latter, and we're happy for it. The talented illustrator had given us glimpses of upcoming supercars – including the Ferrari Scuderia Spider, Mercedes SLR Speedster (later revealed as the Stirling Moss edition) and Aston Martin One-77 – before the manufacturers have released official pictures. So what would Sibal drive himself? Well, needless to say, it doesn't exist (yet), but while you might think it'd be some fantastic derivative of an upcoming supercar, what Jon has picked out for himself is a BMW M3 Touring wagon.

The current-generation M3 is currently made in three bodystyles: the E90 sedan, E92 coupe and E93 convertible. If you were high astute enough to follow the psychedelic pinball counting cartoon on Sesame Street as a child, you'll have noticed that the E91 is missing from the equation. That's the designation for the current 3 Series station wagon. BMW's anticipated to roll out an M3 wagon sometime in the next few months, but Sibal's not waiting around, and has given us these renderings to hold us over. While he was at it, he dropped the ride height down to the floor with a KW coil-over suspension, fitted a titanium exhaust, AC Schnitzer spoilers front and back, BBS mags coated in Yokohama rubber and Brembo eight-pot brakes, then added a supercharger to the M3's V8 and painted it satin white for good measure. Not too shabby, and not too far-fetched, either. Who knows, if Sibal earns what he deserves, maybe this fantasy can become reality when BMW unleashes the latest M3 Touring on the world.


[Source: JonSibal.com via BMW Blog]

BMW M division asks "What downturn?"

Filed under: Car Buying, Coupes, Sports/GTs, BMW, Earnings/Financials



So in case you haven't heard, a few economies are having a few hiccups, money isn't easy to get as it used to be, and consumer belt-tightening is turning into fastening the rope more securely around sackcloth robes. That is, unless you're looking for a BMW M-car. BMW's M division sold more cars worldwide through the end of August of this year than it had in all of 2007. But the economic world didn't end until September, you say? Well, that didn't stop the moneyed from showing up at the M division's door: it sold another 6,000 cars through the end of November, which already puts the branch up fifty-percent over last year's total sales. You can check out the press release after the jump, and walk away knowing that no matter what, there is always enough sun somewhere for people to make hay.

[Source: Driver's Republic]

CNET announces nominees for Tech Car of the Year

Filed under: Gadgets, BMW, Cadillac, Dodge, Infiniti, Lincoln, Nissan



About this time last year, Cadillac's CTS added CNET's Tech Car of the Year to its increasingly crowded trophy case. Its entertainment system's recording capability was one of the things that impressed us, and, presumably, the voters. This year, CNET asks its readers to choose between three imports and two domestics, none of which are Cadillacs.

BMW's M3 Convertible DCT gets a spot on the ballot with its dual-clutch transmission. We wonder if the car's recent recall for transmission problems will affect its standing. The Nissan GT-R shows up again, as you might expect with its cabin full of g-whiz electronics, from the in-dash performance computer to the quick-loading navigation. Lincoln makes the list for its THX-equipped MKS and Infiniti's EX35 Journey gets recognized for its lane-departure warning system and park-assist cameras.

The biggest surprise, though, is the Dodge Ram 1500 Laramie. The pachyderm-sized pickup impressed the CNET judges with its UConnect multimedia system which includes a 30GB hard drive, Bluetooth hands-free system, SIRIUS TV and rear seat DVD player.

The winner will be announced the second week of January to coincide with the Consumer Electronics Show in Vegas.

[Source: CNET]

BMW switching to turbocharged M cars

Filed under: Sports/GTs, Euro, BMW

After two decades of normally-aspirated high-revving engines shoehorned under the hoods of its M cars, BMW is changing direction and will begin to offer direct-injection turbocharged powerplants in its future high-performance flagships. The German automaker is blaming tough environmental emission standards and the soaring manufacturing costs of the specialty-built V8 and V10 engines found in today's M3, M5, and M6 models for its decision. We also suspect the fact that both Audi and Mercedes-Benz have successfully offered torque-laden forced-induction powerplants for years on their performance models may have something to do with it (also keep in mind that an aftermarket-tuned version of BMW's own twin-turbo 3.0-liter inline-6 can easily match the power output of the M3's normally-aspirated 4.0-liter V8). The first new M model to carry the turbocharged honor will be the X6 xDrive M, with a twin-turbo 4.4-liter V8 reportedly making 500 hp and 516 lb-ft of torque. That same engine is reportedly going into the next F10-chassis M5 due in late 2010.

[Source: Autoweek]

Rahal Letterman Racing tests new M3 racer at Road Atlanta, Sebring

Filed under: Motorsports, BMW


Click above for a gallery of the BMW M3 Racing Version

Motorsports fans are eagerly anticipating the 2009 ALMS season where Ferrari, Porsche, Panoz, Ford, Dodge, Chevrolet and now BMW will be competing for the GT2 title. BMW Motorsport unveiled the new M3 racing program back in February of this year and have been developing the car in Europe since then. They recently handed off the car to Rahal Letterman Racing who tested the car this past week at Road Atlanta and are currently running laps at Sebring International Raceway. BMW also announced the first two drivers for the program, Bill Auberlen and Joey Hand, both of whom have extensive experience driving previous versions of the M3. Auberlen first drove for BMW in 1996 and won titles in 1997 and 2004. The M3 will make its 2009 racing debut at the 12 Hours of Sebring on March 21.

[Source: ALMS via SpeedHunters and AutoFiends]

BMW M3 recalled over new double-clutch gearbox

Filed under: Recalls/TSBs, BMW

Dual clutch transmission... sounds complicated. And it is. Case in point: BMW's new DCT on its latest-generation M3. This new transmission from Munich is so complicated that apparently even BMW couldn't get it right the first time, so they're issuing a recall. The problem, as concluded by the National Highway Traffic Safety Administration, is that under hard braking the transmission's software is prone to initiate a multi-stage downshift, which could cause the car to stall. The solution, however, should be fairly simple, as BMW is asking all owners of 2008 or 2009 M3s equipped with the DCT (about 2,500 in the United States) to come in for a software update, free of charge, at their local dealership. After the software update, M3 owners can perform all the panic stops they want in smooth-shifting bliss.

The official recall notice can be viewed on the NHTSA website. Thanks for the tip, TKE!


[Source: Good Car Bad Car]

Rahal Letterman BMW ALMS GT2 program gets new shoes from Rays

Filed under: Motorsports, Sports/GTs, BMW



Earlier this year Rahal Letterman Racing announced its partnership with BMW to bring M3s back to ALMS GT2 in 2009. The Rahal Letterman deal is a new venture for BMW, putting its ALMS race operations in the hands of an unfamiliar crew. While Rahal Letterman is a proven open wheel race team, they are not one of the existing ALMS teams with prior BMW sports car racing experience. It is an interesting match-up that will be exciting to watch next year.

To keep in step with this fresh-faced approach, Rahal Letterman Racing has now also announced a partnership with Rays Engineering, which will supply wheels to the RLR ALMS program. Widespread use of Rays' wheels has yet to take hold throughout the world amongst the professional ranks, but they have been tried and tested for years in every type of event found in Japan. Rays Engineering is best known for their Volk Racing wheel line and the lightweight TE37 model in particular. They have established a reputation for classic design, combined with a high strength, in featherlight package. Demand for their designs has also garnered them the opportunity to supply the stock wheels for the new Nissan GT-R.

The complete Rahal Letterman, BMW and Rays Engineering package will no doubt be a dynamic force in the next ALMS season. All three organizations have a lot of respective racing history between them, and they all certainly want to prove their worth in the total equation. They have the knowledge to be competitive from the get-go, so no teeth cutting should be necessary. Thanks for the tip Andy!

[Source: MotorWorldHype]

BMW M3 could campaign in 24 hours of Le Mans

Filed under: Motorsports, Sports/GTs, BMW


click above to view more high-res live shots of BMW M3 ALMS race car

When it comes to racing, diversity is key. Who doesn't love to root for their favorite brand to win against its fiercest rivals? We hope that BMW gets its latest M3 certified by the FIA in time for a showdown against with the Corvette and others in Le Mans GT racing, which will institute a new set of rules for the 2010 season. There's more than one way to get horsepower from a V8 engine, as clearly demonstrated by these two diametrically opposed class competitors. Team Corvette's brute strength and low-down grunt would go up against finesse and high-strung reviness from BMW. Kinda reminds us of the classic Ford versus Ferrari feuds of the '60s. In any case, BMW now needs to work with the FIA to get its racer properly sanctioned and approved, as it has already done for the American Le Mans racing series. Git 'r done, folks.


[Source: AutoWeek]

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