bmw commercial

BMW held a competition called "0 to Desir3 in 5.9 Seconds" that invited filmic types to submit a 5.9-second commercial for the 3 Series – the precise amount of time it takes the new 3 to get from 0 to 60 mph. More than 2,000 clips were entered, from which 30 finalists were chosen. The ...

In crafting its Super Bowl strategy, BMW cribbed a page from the Suzuki playbook. (Have we ever been able to say that before?) The Bavarian brand will be airing two regional commercials on Sunday, one in New York and the other in the Los Angeles area, both promoting the new 2012 3 Series. The ...

BMW and Audi can always be counted on for a good marketing fight. The two German luxury automakers first went kopf an kopf in European print ads, then on U.S. airwaves and next on our billboards. But after a bit of back and forth, the "good natured" ...

Last week, we showed you BMW's new "Jump for Joy" ad. The 1:16 video features BMW owners literally jumping into their vehicles in spectacular fashion. Decent commercial overall, but it lacked that certain zing that Audi's "Meet the Beckers" spots ...

We've already given you production pictures and specs of the all-new 2008 BMW M3 Coupe, and now we present to you the first commercial. The 30 second spot shows the Bavarian badass using its very existence to transform regular road twisties into a race-track. The best part of the video is the ...