blogging

During an interview with Brandweek, Bruce Ertmann revealed himself as Toyota's (get this) "corporate manager of consumer-generated media." That's right, he's paid to read through forums, websites and blogs -- including yours truly. Plus, it's likely he's reading your comments.Ertmann's position was ...

During the North American International Auto Show here in Detroit this year, General Motors hosted a group of bloggers, many from non-automotive focused web sites. I was invited to participate in the program including the interviews that were scheduled with various GM executives, such as the group ...