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VIDEO: Chrysler has 300 ways to pitch its sedan for 2010

It's not easy to market a vehicle that has been on the market for over five years with changes so imperceptible that we couldn't name them if we tried. Chrysler is in just such a situation with its flagship 300 sedan, which is most definitely getting long-in-the-tooth. That won't stop the Auburn Hills, MI-based automaker from pitching it, however, and the Pentastar is putting a genuine effort forward with its new ad for the old gangsta sled. The new spot proclaims that the 2010 300 will put the life back in nightlife, and the spot ... Read more →

REPORT: Ford pushes ad agency to cancel bid for Chrysler work Chris Shunk

Chrysler isn't happy with its current marketing partner BBDO, and the Auburn Hills, MI-based automaker has put the word out that it would like some fresh perspective. Among the suitors vying for ...

Who are Chrysler's top ten creditors? The answer may surprise you Jonathon Ramsey

Chrysler's top ten creditors are owed about $400 million, and the top two creditors account for nearly $130 million of that. The company first in line for payment is Ohio Module, which is a ...

Ad firms could lose big in GM/Chrysler merger Chris Tutor

GM and Chrysler spent a combined $4.75 billion on marketing last year which funded thousands of jobs, from the CEOs of ad agencies to the guys pasting up billboards on the Interstate. So how would a ...

Belgium: Dodge wants you to steam up the windows in the Journey Alex Nunez

Click above for a gallery of the Baby Made on Board promo materials When we read the tip from reader Thijs B. telling us that in Belgium, Dodge is planning a Journey launch promo centered around ...

VIDEO: Chrysler has 300 ways to pitch its sedan for 2010 2 months ago on Autoblog

It's not easy to market a vehicle that has been on the market for over five years with changes so imperceptible that we couldn't name them if we tried. Chrysler is in just such a situation with its flagship 300 sedan, which is most definitely getting long-in-the-tooth. That won't stop the Auburn ...

REPORT: Ford pushes ad agency to cancel bid for Chrysler work 3 months ago on Autoblog

Chrysler isn't happy with its current marketing partner BBDO, and the Auburn Hills, MI-based automaker has put the word out that it would like some fresh perspective. Among the suitors vying for the $1.1 billion account is Grey, a London-based ad agency under the ownership of holding company ...

Who are Chrysler's top ten creditors? The answer may surprise you 7 months ago on Autoblog

Chrysler's top ten creditors are owed about $400 million, and the top two creditors account for nearly $130 million of that. The company first in line for payment is Ohio Module, which is a subsidiary of Hyundai Mobis, which is in turn a publicly traded subsidiary of Hyundai. Ohio Module makes ...

Ad firms could lose big in GM/Chrysler merger 1 year ago on Autoblog

GM and Chrysler spent a combined $4.75 billion on marketing last year which funded thousands of jobs, from the CEOs of ad agencies to the guys pasting up billboards on the Interstate. So how would a merger of the two companies affect the advertising industry? Advertising Age asked several players ...

Belgium: Dodge wants you to steam up the windows in the Journey 1 year ago on Autoblog

Click above for a gallery of the Baby Made on Board promo materials When we read the tip from reader Thijs B. telling us that in Belgium, Dodge is planning a Journey launch promo centered around backseat baby-making, we thought it was a big joke. So we started using our Google powers to see what ...






Autoblog Podcast #157: Mike Levine trucks along with us.

Mike Levine from PickupTrucks.com joins Chris, Sam, and Dan this week and gets a chance to talk about cars, too! 

 
 

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